As Director of Digital Marketing for AWAL, you will lead and implement digital marketing campaigns for a diverse roster of artists. You will work closely with the US AWAL Marketing team and direct digital campaign strategies. This role will also be responsible for cross communication with the digital account, sales, promotion, marketing, sync, and publicity teams. The ideal candidate has a deep understanding of all digital and social platforms and best practices, plus existing relationships across the digital landscape.
Kobalt has revolutionized the music publishing business by putting the creator at the center of everything we do. We are now taking the same approach and transforming the way recording artists release music through AWAL. Whether an artist is looking for the best digital distribution or a truly global campaign, AWAL has become the partner of choice for innovative artists at all stages of their careers. This has created a high-quality path for artists to remain outside of the traditional label system while maintaining ownership of their masters. Our roster of clients includes artists such as Lauv, R3HAB, Timeflies, The Wombats, Betty Who, Rex Orange County, Tom Misch, and Bruno Major.
We’re currently 600 people based across 13 offices and we’re still growing!
WHAT DOES DIRECTOR, DIGITAL MARKETING AT AWAL DO?
Lead digital marketing campaigns and strategy for a roster of AWAL artists
Manage digital advertising campaigns
Direct and provide best practices for artist social media campaigns
Manage digital marketing campaign budgets
Serve as a primary relationship manager for digital and social platforms
Identify emerging technologies and communicate best practices across AWAL departments
Analyze data regularly
WHAT SKILLS AND EXPERIENCE ARE WE LOOKING FOR?
Bachelor’s Degree in Marketing or relevant field
5+ years’ experience working within music marketing, specifically digital marketing
In depth of digital marketing, social marketing and best practices
An understanding of digital revenue accounts
Working relationships with social media and influential digital platforms
Strong written and verbal communication skills
Experience managing marketing campaigns from strategy to implementation
Prior experience handling and managing budgets
Kobalt is an equal opportunity employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, national origin, gender, age, religion, disability, sexual orientation, or veteran status, or any other status or characteristic protected by law.