About KnowBe4

KnowBe4, the provider of the world's largest security awareness training and simulated phishing platform, is used by tens of thousands of organizations around the globe. KnowBe4 enables organizations to manage the ongoing problem of social engineering by helping them train employees to make smarter security decisions, every day.

Fortune has ranked us as a best place to work for women, for millennials, and in technology for four years in a row! We have been certified as a "Great Place To Work" in 8 countries, plus we've earned numerous other prestigious awards, including Glassdoor's Best Places To Work.

Our team values radical transparency, extreme ownership, and continuous professional development in a welcoming workplace that encourages all employees to be themselves. Whether working remotely or in-person, we strive to make every day fun and engaging; from team lunches to trivia competitions to local outings, there is always something exciting happening at KnowBe4.

Please submit your resume in English.

To learn more about our team and office culture in the Netherlands, visit the following links. 
Careers Page: https://www.knowbe4.com/careers/locations/utrecht
Glassdoor: https://www.glassdoor.com/Location/KnowBe4-Utrecht-Location-EI_IE969384.0,7_IL.8,15_IC3045310.htm
LinkedIn: https://www.linkedin.com/company/knowbe4/life/netherlands/

As a Channel Account Manager, you'll work with a variety of partners to manage, support and develop partners to drive increased deal registrations and Net New customers. You play an important role in ensuring partners have a positive experience with KnowBe4 and you provide excellent customer service. You're able to manage multiple partner accounts effectively and efficiently and leverage KnowBe4 marketing content to equip partners with demand generation tools and content that result in an increase in sales.


  • Own and manage a large portfolio of established partners
  • Establish productive, professional relationships with key personnel in assigned partner accounts
  • Conduct initial onboarding and discovery with assigned partners
  • Send regular marketing and communications to partner sales reps 
  • Develop joint marketing plans with premier and certified partners
  • Conduct strategic conversations and create business plans with key partners
  • Engage and guide partner sales and marketing teams on sales approach
  • Assess, validate and communicate partner needs on an ongoing basis
  • Perform brief product demos and partner portal walkthroughs to enable partners
  • Promote partners to attend partner portal walkthrough webinars
  • Assist partner adoption of KnowBe4 by adding reps to Partner Portal
  • Increase partner deal registrations through account mapping
  • Direct partners to utilize tools and content in the Partner Portal and increase partner generated leads
  • Close Net New business
  • Maintain an accurate pipeline and forecasting
  • Meet assigned targets for monthly sales volume requirements and objectives in assigned partner accounts
  • Support direct sales and customer success teams where needed to manage the overall partner relationship
  • Ensure partner compliance with partner agreements
  • Maintain accurate and thorough records in Salesforce.com for opportunities, calls, emails, notes, tasks, demos and other relevant info in compliance with policy and procedure

Minimum Qualifications:

  • High school diploma or GED required
  • Bachelor’s Degree a plus
  • Familiarity with standard concepts, practices and procedures within the IT Security Field a plus
  • Experience with Channel Sales preferred
  • Experience with Gmail and Google Docs
  • Experience with Salesforce preferred
  • Must be able to demonstrate sales aptitude working with channel partners
  • Effectively manage and thrive in high-volume sales environment
  • Ability to gain a quick understanding of the needs and pain points of channel partners
  • Strong time management and organization skills
  • Excellent verbal and written communications
  • Fluent in Danish, Swedish, Finnish or Norwegian
  • Good computer skills
  • Ability to leave an engaging message and sound interested
  • Must be comfortable working in a highly results oriented company

Our Fantastic Benefits

We offer company-wide monthly bonuses, employee referral bonuses, 401k matching (US), fully paid medical insurance (US), open/generous paid time off (length varies by country), parental leave (length varies by country), adoption assistance, tuition reimbursement, certification reimbursement, certification completion bonuses, gym benefits, and a relaxed dress code - all in a modern, high-tech, and fun work environment. For more details about our benefits, visit www.knowbe4.com/careers/benefits.

Note: An applicant assessment and background check may be part of your hiring procedure.

Individuals seeking employment at KnowBe4 are considered without prejudice to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation or any other characteristic protected under applicable federal, state, or local law. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please visit www.knowbe4.com/careers/request-accommodation.

No recruitment agencies, please.

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