KAYAK is the world’s leading travel search engine that provides users with comprehensive price comparisons across flights, hotels and cars etc. We’re focused on creating a seamless one-stop travel planning experience, all in one platform - accompanied by a whole suite of features and tools to help travellers around the globe plan the perfect trip and make confident travel decisions - it’s all the reasons why travellers use and love KAYAK. KAYAK is an independently managed subsidiary of Booking Holdings (NASDAQ: BKNG).

As we make progress in Hong Kong and the region, we are seeking to hire a self motivated consultant, who is a firm believer of the power of PR to grow a brand through time. This person will support us on PR initiatives to help consumers understand the magic and benefits of the products they use, and contribute to our business and brand growth.

Scope

As our PR Consultant, you will respect core brand values and work closely with internal stakeholders to drive and execute PR strategy in Hong Hong (and potentially other APAC markets). 

In this role, you will: 

  • Develop and implement results oriented PR plans that are aligned with key business objectives.

  • Create high impact PR topics and content based on data and pitch effectively across consumer, technology, general business and influential media (not limiting to traditional press) to secure earned media exposure.

  • Secure opportunities of visibility via newsjacking, interviews etc.

  • Proactively manage brand reputation.

  • Leverage larger marketing campaigns for PR opportunities as and when possible. 

To succeed in this role, you are willing to try new things. You’ll be able to put on a different thinking to challenge the convention and experiment with approaches, and to do great work, you need to be a team player who can work cross-functionally and is someone who thrives in a very dynamic environment.
 

Key Qualifications

  • A strong storyteller excellent (written and spoken) in both English and Chinese (Traditional) with solid writing, editing and messaging skills.

  • Deep understanding of the media industry and hold strong relations with consumer, technology, general business and other influential media outlets.

  • At least 5+ years of experience in consumer PR. Experienced with consistent track record of delivering expectations with excellent project management skills in online consumer (B2C) brands. 

  • Know the online travel landscape and comfortable in a data-driven environment.

  • A self-starter who demonstrates creative and critical thinking abilities, preferably with experience in starting from scratch and building your own strategies. 

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