About Us

Founded in Irvine, California, in 2010, Kajabi is a leading all-in-one platform for knowledge entrepreneurs to build, market, and sell educational content. With Kajabi’s robust product features, users have a single ecosystem in which they can publish, market, and sell online courses, membership sites, communities, and other digital products. Tens of thousands of entrepreneurs rely on Kajabi to build and manage their online businesses, and the company has helped these entrepreneurs generate over $2.5 billion in sales from over 50 million customers to date. Learn more at www.kajabi.com.

Director of Growth

The Director of Growth will be responsible for overseeing all of our paid media channels, online and offline, and marketing technology. You will use these assets to drive the acquisition, retention and revenue goals for the company. This role reports to the Chief Marketing Officer (CMO).  You will collaborate directly with the Executive team on strategy to achieve the company’s growth goals and initiatives.

The Impact you will make

  • Develop a strategy for customer acquisition, retention, monetization and reactivation that balances investing in mature, high-performing channels with testing emerging channels.
  • Partner closely with the brand, creative, product, eng, and data teams to develop our growth plans and paid marketing investment strategies. Prospect and close relationships with key target clients.
  • Continue to refine and expand our channel and investment strategy across all mediums: digital publishers, SEO, social, influencers, search, TV, OTT, affiliates, email.
  • Evolve and lead a high performing growth marketing team who will partner with other key business teams to achieve strategic goals including acquisition, engagement, monetization and retention.
  • Test and provide proactive insights and analysis on strategic challenges and new marketing opportunities.
  • Develop in collaboration a holistic view of our customer lifecycle and how growth can positively impact that lifecycle.
  • Deliver actionable insights by synthesizing information from across online and offline channels and democratizing these insights across the organization.
  • Drive a “lean startup” style environment of constant experimentation and learning.

Attributes for Success

  • Advanced knowledge of Digital Media, Paid Search, Paid Social, Marketing Automation, Data & Analytics, Targeting & Paid Media, Reporting
  • Passion – for Kajabi’s mission
  • Critical Thinking – strategic and highly analytical, data driven 
  • Player/Coach mindset and approach to the work
  • Leadership – easily move others to action by planning, motivating, organizing and controlling work being done
  • Excellent organizational skills, ability to manage multiple projects simultaneously
  • Interpersonal/Communication Skills – an innate ability to channel different points of view; Able to establish and maintain excellent relationships and credibility quickly; Create team atmosphere with internal staff while achieving key objectives; Excellent consulting skills as well as technical writing and public speaking
  • Professional – provide a good balance of risk taking and judgment; Is aggressive and confident; Able to operate independently of a large staff

Bonus if you have

  • Previous experience in a SaaS environment
  • Proven track record of revenue growth related to your efforts

Kajabi Team Benefits Package

  • Company paid premiums for medical, dental and vision insurance for self and family
  • Company sponsored HSA account
  • Company 401K, 100% match up-to 6% of employee contributions 
  • Flexible vacation policy
  • Telecommuting 
  • Fitness incentives package
  • Company funded mental health resources
  • Wellness perks
  • Casual Dress

Educational Allowances

Educational opportunities will be offered for the Director of Growth  at the discretion of the CMO, and could include participating in a mentorship program, training to further specific career goals, books or digital content to supplement education, and attendance at conferences areas of interest and impact for Kajabi’s overall goals and your desired career goals.

One-On-One Process

The Director of Growth will meet weekly with the CMO to catch up and discuss their role. The goal of these meetings is to identify areas where the company and individuals can improve, what areas they’re needing more guidance on, and where the Kajabi leadership team can lend time or resources to help meet goals. It’s also a time to discuss specific expectations and discuss any areas of concern you may have about your job or your team.

How To Apply

Sound like a good fit for you? Click apply, below!

  • Links - Send along any links that best showcase your experience, i.e. your portfolio, LinkedIn, blog posts, other writing samples, etc.
  • Cover Letter - Please provide a cover letter that aligns directly to this role. Introduce yourself as a part of our team and tell us why you’re interested in Kajabi! Show us how you could make an impact in Kajabi’s future as well as how Kajabi can influence yours. Feel free to get creative! We are committed to providing our undivided attention to you! 

 

Kajabi LLC  is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law, and will not be discriminated against on the basis of disability.

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