We’re thrilled to announce Handshake’s $80M Series E funding round. From the start, we’ve made it our mission to break down barriers and create equitable access to great jobs. We’re expanding our mission to build a platform students love, that helps early talent of all backgrounds receive access to opportunities – no matter who they know or where they go to school. 

Handshake is the largest early career network, helping millions of students from all backgrounds get hired and launch their careers with no connections, experience, or luck required. The Handshake community includes 18 million students and young alumni (9 million active students & alumni) from 1,400 educational institutions including four-year colleges, community colleges, boot camps, and 290+ minority-serving institutions. We connect up-and-coming talent across all 50 states with 600,000+ employers recruiting on Handshake - from every Fortune 500 company to thousands of small businesses, nonprofits, startups, and more. Handshake is headquartered in San Francisco with offices in Denver, New York, and London.

Everyone is welcome at Handshake. We know diverse teams build better products and we are committed to creating an inclusive culture built on a foundation of respect for all individuals. We strongly encourage candidates from non-traditional backgrounds, historically marginalized or underrepresented groups to apply.

If you are not sure that you’re 100% qualified, but up for the challenge – we want you to apply. We believe skills are transferable and passion for our mission goes a long way.

Your Impact:

Handshake is hiring a Head of Marketing Operations to own our systems and end-to-end lead processes, ensuring that we’re built for impact, agility, and scale. 

With your guidance and vision, you will scale our Marketing Operations team, processes and priorities to ensure we’re built to achieve across the board. You'll be responsible for ensuring that all of the systems between marketing, sales and our in-product experience are optimized and enable us to understand what works, what doesn’t and get closer towards our goal of saying the right thing to the right person at the right time. 

You’ll work hand-in-hand with our Revenue Operations team to build full-funnel revenue models for our business, connecting those with our marketing plan and helping to make sure our campaign calendar is forecasting enough impact to leads and pipeline and providing line of sight towards hitting our goals. 

Your Role:

  • Own our marketing systems architecture and strategy, ensuring the right data for insights and action passes seamlessly between marketing, sales and product systems 

  • Build and progress our revenue marketing model, looking at channels, campaigns, and sources against sales segments, geographies, and account prioritization

  • Taking a leadership role in our marketing planning process, helping to connect the dots between goals and budgeting

  • Manage and mentor our marketing operations team (both internal and external), evolving and progressing the way we work to meet the needs of the business

  • Build a scalable function that can serve as a center of excellence for international GTM and the student and university sides of our marketplace

  • Partner across the org to ensure we’re operating with compliance and subscription best practices in mind

Your Experience:

  • Senior experience in marketing operations or similar roles, ideally within B2B SaaS supporting both Enterprise and high-velocity sales cycles in a rapid growth type of environment

  • Deep marketing systems knowledge from Marketing Automation, SFDC, Google Analytics, and more - and a perspective on the underlying processes that they enable

  • You’ve developed a strong point of view on analytics, data capture, campaign measurement, ABM metrics and can represent CAC, LTV, and channel performance

  • Strong understanding of marketing principles and revenue funnel

  • Experience extracting, analyzing, summarizing and communicating data 

  • Comfort working in a fast paced, changing environment and willing to take initiative

Bonus Areas of Expertise: 

  • Marketing ops in support of a product-led growth motion and/or marketplace GTM

  • Experienced manager having built and scaled high performing teams

 

Interested in what Handshake’s San Francisco HQ is like when we’re together? Check out this video: 

Just browsing or not ready to apply? Keep in touch with us!

 

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