Instacart is building the best way for people anywhere in the world to shop for groceries. Since Instacart started in 2012, we’ve launched same-day delivery in 200 US markets. We are laser focused on delivering groceries from your favorite stores right to your door. We now cover over 60% of US households and aim to have 80% coverage by the end 2018—that's 90 million households! From a technology point of view, the platform is complex, rapidly scaling and processing millions of transactions in real-time all of the time. Our technology coupled with operational expertise enables Instacart to deliver fresh groceries in as little as an hour. This is a difficult problem to master and we are making it happen. Every day, we solve incredibly hard problems to create an experience for our customers that is absolutely magical.

Our Unata product team is Instacart’s white-label solution for grocers who want their own branded digital experience with same-day delivery. The Unata platform is the most comprehensive solution on the market; it powers all aspects of digital grocery and enables retailers to truly bring their in-store brand to life online. The Unata platform is built on a proprietary personalization engine that uses machine learning algorithms and data processing techniques specifically designed for the grocery industry. The Unata product team is based in our Toronto, Canada office.

 

Responsibilities

  • Work with Product Marketing and Sales to gain a solid understanding of our target audience
  • Lead the design development of an external facing brand that brings our product, positioning and messaging to life in an engaging and professional manner
  • Create the Unata brand style guide to ensure high-quality and consistent designs
  • Develop designs for sales materials, such as decks, one-pagers, spec sheets, and case studies
  • Work with outsourced video production team to provide designs and stills for videos
  • Bring our demo site to life with designs for the homepage, banners, promotions, flyer, and mock loyalty program
  • Work with the PMMs and Product Managers to determine and develop device mocks that bring the platform to life in the best possible light
  • Develop standard design templates for our educational materials, including email newsletters, in-app guides, knowledge base articles, and release notes
  • Update Unata.com design to reflect new positioning, value proposition, and messages  
  • Work closely with the Product Marketing Managers to prioritize design projects

Requirements

  • 5+ years of experience as a marketing designer at a tech company
  • A strong portfolio that demonstrates your ability to develop ideas with exceptional design quality through a broad range of digital channels
  • Experience leading a successful brand refresh, including brand guideline documentation
  • Digital-first designer, comfortable working across all pixels, including but not limited to web pages, emails, digital handouts, and presentations
  • Proven ability to bring a technical platform to life for a non-technical audience, through designs
  • Degree (or equivalent) in Graphic Design

Benefits

  • Competitive compensation
  • Extended Healthcare
  • Emergency Travel Coverage
  • Dental & Vision benefits
  • Life & Disability Insurance
  • Health Service Navigation Tools
  • Daily Meals and snacks
  • Yearly professional development budget
  • Take what you need vacation
  • Complimentary Instacart express membership

 

Resources

 

 

 

We are proud to be an equal opportunity employer, and are committed to building a diverse team representative of the cities we live in and the people who use our products everyday. We believe that the best solutions are the ones created from a variety of perspectives and that experience comes in many forms.

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