Who are we and What do we do?
InMobi Group’s mission is to power intelligent, mobile-first experiences for enterprises and consumers. Its businesses across advertising, marketing, data, and content platforms are shaping consumer experience in a world of connected devices. InMobi Group has been recognized on both the 2018 and 2019 CNBC Disruptor 50 list and as one of Fast Company’s 2018 World’s Most Innovative Companies.
What’s the InMobi family like?
Consistently featured among the “Great Places to Work” in India since 2017, our culture is our true north, enabling us to think big, solve complex challenges and grow with new opportunities. InMobians are passionate and driven, creative and fun-loving, take ownership, and are results-focused. We invite you to free yourself, dream big and chase your passion.
What do we promise?
We offer an opportunity to have an immediate impact on the company and our products. The work that you shall do will be mission-critical for InMobi and will be critical for optimizing tech operations, working with highly capable and ambitious peer groups.
What is expected out of you?
Microsoft and InMobi have entered into a strategic partnership. As per this, InMobi will be the exclusive partner for Microsoft’s search inventory. Microsoft Search Advertising empowers the largest advertisers around the world to reach their maximum potential through paid search engine marketing on the Microsoft Bing Ads platform. InMobi will be responsible for complete business management/transaction across Bing.
As Search Engine Marketing Manager for Microsoft Advertising at InMobi, you must be:
- Familiar with Microsoft Bing/Baidu/360/Sogou search engine bidding advertising systems and processes, with practical skills in search or information flow account placement and account optimization
- Able to develop reasonable bidding plans based on customer needs and budget, responsible for daily account maintenance or customer guidance
- Ability to analyze customer account placement data and assist customers in developing feasible optimization plans based on the analysis results
Role requirement & expectation:
- Bachelor's degree or above
- More than 5 years of work experience in Search Engine Marketing related fields
- Familiar with various advertising platforms, including but not limited to search advertising and feed flow advertising, with the ability to operate large-scale advertising accounts
- Proficient in data analysis and able to use data-driven optimization of advertising strategies
- Having good communication and collaboration skills, able to maintain close communication and collaboration with team members
- Fluent in business level English Language
