Digital & Social Media Coordinator


Indigo improves grower profitability, environmental sustainability, and consumer health through the use of natural microbiology and digital technologies. Utilizing beneficial plant microbes and agronomic insights, Indigo works with growers to sustainably produce high quality harvests. The company then connects growers and buyers directly to bring these harvests to market. Working across the supply chain, Indigo is forwarding its mission of harnessing nature to help farmers sustainably feed the planet. The company is headquartered in Boston, MA, with additional offices in Memphis, TN, Research Triangle Park, NC, Sydney, Australia, Buenos Aires, Argentina, and São Paulo, Brazil.      


The role of the Digital & Social Media Coordinator is to support the Global Digital Brand team on the operations of executing Indigo’s website and social media strategy with the objective of evolving and maintaining a best-in-class digital experience as the external manifestation of the Indigo brand and business. The role of Digital & Social Media Coordinator will:





Learn Indigo’s brand voice and guidelines to be able to authentically engage with Indigo’s social community

  • Take on 50% of social community management and monitoring, working closely with the Associate Manager, Social Media


Fully take over content staging on website and social channels working closely with Associate Manager, Social Media & Digital Manager for publishing approval

  • Fully understand site map and upcoming roadmap of site update requests


Become a support to the marketing team on the digital operations of brand and product campaigns

  • Support day to day digital operations including link tagging, YouTube channel uploads & employee content permissions gathering
  • Be a go-to resource for digital tools including Hubspot, AgoraPulse, Google Analytics & BrandWatch


Facilitate international digital/social communication process (newsletter or webinar) and trainings for new markets




  • Excellent organizational and time management skills, including: ability to multitask, reprioritize and respond quickly; outstanding thoroughness, attention to detail, and accuracy in work product with an eye for context and big-picture focus
  • Strong and flexible work ethic, including: work independently as well as within a team; willingness to roll up sleeves and get things done; dependable and reliable with the ability to go above and beyond; and capable of reading urgent situations and solving without complaint or hesitation
  • Positive and professional attitude, including: persistent, patient and diplomatic; high-energy, capable of operating in a fast-paced work environment; positive and optimistic attitude; and high integrity and good judgment
  • Strong communication and interpersonal skills, including: ability to work well with people at all organizational levels; ability to work effectively both independently and in a collaborative structure; and highly cross functional
  • Creative/analytical mindset: Ability to jump from creative side of social to analytical to prove ideas
  • Passionate and enthusiastic about Indigos core values and mission




  • 1-3 years digital experience
  • Experience with website content management and social community management
  • Basic to intermediate graphic design skills
  • Strong copywriting skills
  • Experience working with a CMS or social management tool a plus
  • Ability to understand social and digital analytics, report/optimize
  • Immaculate attention to detail






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