We’re thrilled that you’re interested in the Content & Social Producer role at Impala.

We’re on a mission to change the travel industry for the better – rebuilding its infrastructure from the ground up. This is a huge task that requires the brightest minds from travel, tech and beyond.

Our platform and APIs are breaking down the old walls of bad tech, slow integration and high costs that have held back the travel industry. And it’s not just our product that’s innovative: we’ve built a high-performance environment that’s attracting the sharpest talent and empowering people to do their life’s work. We’ve been remote-first from the beginning, with unique tools, benefits and cultural hallmarks - so you can work the way that’s best for you.

We're proud to be Tempo’s number 4 in London's best startups to work at in 2022, one of Otta’s 50 fastest-growing companies in London to accelerate your career in 2021, and featured in Sifted's Top European Startups in 2021. With backing from the investors behind the likes of Monzo, Airbnb and Deliveroo, and a product that’s attracting global attention, now’s the time to join Impala if you’re looking for a role at the forefront of reimagining a multi-trillion dollar industry.


About the role:

We’re looking for a creative and ambitious content expert to give the travel industry a wake-up call. Impala’s new tech is shaking up the travel tech space, but new innovations can be hard to explain to people used to old ways of doing things. That’s why content is at the heart of our strategy.

You may be a seasoned writer or journalist, you may have cut your teeth in a space like B2B marketing, or you might be working at a creative agency. Regardless of your background, you’ll be a curious and wildly talented storyteller, with a knack for asking the right questions and making abstract ideas feel real and compelling.

We also need to make sure our content reaches the right people. You’ll work with your colleagues across the marketing team to ensure we find our audience through owned channels, including social media - and measure the reach and impact of content to make sure we’re constantly learning about what cuts through.

You shouldn’t be afraid of rolling up your sleeves to write and edit your own work. We’re moving fast and need to tell stories through a range of media, so you’ll also build a network of trusted freelancers and agencies to ensure we’re telling every story in the right formats. And of course you’ll be incredibly organised to ensure every project is delivered on time and on budget.


Your Responsibilities

  • Build and manage scalable content production workflows, ensuring content is regularly published on our owned channels (blog, social etc), and developing our freelance capacity to deliver ad-hoc bigger content projects/campaigns.
  • Match Impala’s business goals with customer pain points and needs to create multi-channel content strategies that resonate with our audience.
  • Write, edit and commission content in a variety of media formats, including copy, audio, video and infographics, to grow awareness of Impala and understanding of our mission and product.
  • Drive conversion of leads by developing compelling content that supports our demand and supply acquisition goals.
  • Deepen engagement with existing customers  through an in-life content strategy (including marketing, ad-hoc project/comms, reengagement and support content).
  • Scope, manage and deliver content projects/campaigns that include multiple deliverables in a variety of formats from various different sources, including creating some content in-house and managing freelancers/agencies.


Ideal experience and skills

  • Proven expertise in probing to get to the true heart of a story, and developing multichannel content strategies that connect with the right audiences 
  • Deep experience of creating, commissioning and editing written content in a commercial/b2b/travel context, and commissioning and developing content in other digital formats (audio, video, graphics)
  • Social media and messaging whizz, especially adept at using social channels to reach b2b audiences
  • Track record in project management, ensuring all assets are tracked and delivered on time and on budget
  • Strong eye for content opportunities: stays aware of what’s going on in the outside world, and how it relates to our story.
  • Comfortable discussing and interpreting data, and adjusting content to optimise its performance.
  • Exceptional emotional intelligence and empathy: understands our audience and the broader competitive landscape, and how our messages are likely to land with different stakeholders.
  • Technically minded, familiar with content management systems and technology to assist in content distribution and marketing.
  • Highly qualified candidates may also have experience developing live experiences (either scripts for presentations/workshops, or creating content to sit around events/conferences).


The ideal candidate is...

  • Creative - relentlessly pursues innovative approaches that cut through in a noisy market
  • Empathetic - understands our audience and responds to their hopes and dreams
  • Curious - asks lots of questions to understand what we’re trying to achieve
  • Results-driven - understands the business impact content is intended to drive, measures its impact, and iterates on content strategy 
  • Resilient - welcomes feedback on creative strategies, and adapts comfortably to changing priorities
  • Detailed - stays organised and takes care of the little things


Check in with us if this sounds like you:

Impala is defining and building a new category in an industry that relies on tech that hasn’t evolved for decades. This means we’re looking for content that’s punchy, relevant and really cuts through with our audience. So if you’re up for a challenge, putting your imagination to work in a way that makes a meaningful difference to the world of travel, this is the role for you.


We’re not the right fit if…

  • You value stability in a product and company, over change and fast growth.
  • You shy away from candour and fast-paced environments.
  • You prefer structure and being told what to do.


Why Impala?

  • Our mission is to reimagine the infrastructure that powers travel, and that means shaking up a $1.6 trillion industry that’s crying out for change. You could be part of that journey. 
  • #4 best startup to work for in London according to headhunter Tempo. One of 50 fastest-growing companies in London to accelerate your career in 2021 says recruitment firm Otta.
  • We care deeply about diversity and inclusion. It’s a must-have, not a nice-to-have.
  • Call it David vs Goliath. We love that our product challenges the status quo and can give a leg-up to smaller players. 
  • Our talent is far flung, yet closely connected. Our work environment offers flexibility and a far better work-life balance.
  • Remote-first since 2017 – and proud. As one of the OG’s in this field, our approach is centred around making work work for you. 
  • We’re growing fast, so you can chart your own career path here – the sky’s the limit.
  • Our eye-opening benefits and statutory leave package is first-class. 
  • Click here to find out more about our culture, and here to find out more about our benefits.


More on Remote-first

We like to shout about our remote-first way of working. That’s because it goes to the very heart of who we are: it means we can attract the best talent, no matter where people are based - and allow them to set their own terms so they can do their best work. It allows us to prioritise work-life balance and mental health, while fostering diversity.

We employ anyone within +/- 2h from GMT, timezone wise for now (expanding globally in the future).

Apply for this Job

* Required


Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Impala’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.