Who are we?
IFT is a pioneering force in the Web3 ecosystem, committed to the development, adoption, and accessibility of solutions to digital age problems; guided by our principles: liberty, censorship resistance, security, privacy, and inclusivity. Our mission is to build public goods to safeguard civil liberties in the digital age.
The role
As a KOL Manager at IFT, you will be responsible for onboarding web2 and web3 KOLs as well as developing, executing & managing campaigns for/with them across our portfolio companies. This role requires a deep understanding of the Web3 space, influencer marketing strategies, content management landscape and a proven track record of working in this space.
Key responsibilities:
- KOL Campaign Management: Develop, implement, and monitor KOL campaigns that align with our brand’s objectives in the Web3 space. Ensure campaigns are innovative, engaging, and deliver measurable results.
- Content Collaboration: Work closely with KOLs to manage when and what content is posted. This includes creating detailed content calendars, briefs, and ensuring content is on-brand and optimized for our target audience.
- Relationship Building: Establish and maintain strong relationships with key influencers, thought leaders, and content creators in the Web3 community. Identify new partnership opportunities to expand our brand’s reach and influence.
- Performance Analysis: Monitor and analyze the performance of KOL campaigns using key metrics. Provide regular reports on campaign effectiveness and recommend strategies for optimization.
- Team Coordination: Collaborate with the marketing team to ensure cohesive marketing strategies. Work closely with content creators, social media managers, and product teams to ensure integrated and coherent brand messaging.
- Market Research: Stay abreast of trends in the Web3 space, influencer marketing, and competitive activities. Use insights to inform campaign strategies and content creation.
You will ideally have:
- 1-3 years experience in influencer marketing or KOL management in the Web3, blockchain, or cryptocurrency sectors.
- Strong understanding of the Web3 ecosystem.
- Experience with social media platforms and analytics tools
Bonus points:
- You are comfortable working remotely and asynchronously
- Experience working for an open source organization
- Experience working within a similar organization
[Don’t worry if you don’t meet all of these criteria, we’d still love to hear from you anyway if you think you’d be a great fit for this role. Just explain to us why in your cover letter].
Hiring process:
- Interview with our People Ops team
- Interview with Jamie Mckane
- Interview with Isaac Warburton
- Assessment
- Interview with Eddy Realegeno
The steps may change along the way if we see it makes sense to adapt the interview stages, so please consider the above as a guideline.
Compensation
We are happy to pay in any mix of fiat/crypto.
