Our Mission 🌏🏡:

To create the most advanced technology platform for the rental accommodation industry — To help people with housing, anywhere.

Our Core Values 💛:

We Care. We Perform. We Evolve.

The organisation
HousingAnywhere is Europe's largest rental accommodation marketplace, with 10 million unique visitors per year and 60,000+ properties available for rent. Young professionals and students looking to rent a home are matched with accommodation providers, ranging from private real estate owners to large-scale property managers. Through its advanced platform, tenants book for longer stays and typically rent accommodation for 3 to 12 months. As a Rotterdam-based technology start-up, we employ 140 people and we are focused on 32 key cities throughout Europe, with plans to rapidly expand our footprint.

In 2017, we were awarded the 4th most innovative company in the Netherlands and the 1st most innovative company in Rotterdam by the Dutch Chamber of Commerce. In 2018, 2019 and 2020, we have been listed as one of the fastest-growing prop-tech companies in the Netherlands (Deloitte's Fast 50 ranking) and in Europe (Deloitte's Fast 500 ranking).

Your impact
You will be joining the communications team at the Marketing department. The department consists of multiple teams focused at driving growth to the platform through omni-channel marketing and rapid experimentation.The teams are responsible for various domains: SEO, Paid Advertising, Public Relations, Strategic Partnerships, Email Marketing & CRM, Lead Generation, Social Media and Content Marketing. As the window (not a gatekeeper) of HousingAnywhere, the communications team acts as the eyes, ears and voice to/for both internal and external stakeholders.

With you joining us, the communications team will consist of 7 professionals: YOU, Brand & Communications Manager - Kamernet, Policy Advisor, Email & CRM marketing specialist, Partnership Specialist, Communications Intern and Head of Policy and Communications. 

The role
As Brand and Communications Manager, your core purpose, strategy and activities will evolve around ‘making HousingAnywhere famous and favoured’ as a respected and purpose-driven organisation dedicated to creating a sustainable rental ecosystem. You will be our inside-out communications specialist with an exceptional talent in and passion for marketing communications and media relations to strengthen our reputation and positioning in the minds of our key stakeholders. You will focus on strengthening our position and proposition in our European markets and be a sparring partner of Brand and Communications Manager - Kamernet to manage both brand consistency and differentiation. You will also be involved in strategic planning/execution of other brands that will become new members of the HousingAnywhere family. You will report to Head of Public Policy and Communications. 

5 Priorities

  • Develop and manage brand positioning strategy and outreach activities by translating our core values and strengths into external key messages & visuals per channel/opportunity (both earned and paid) our European market except for the Netherlands
  • Own and foster the relationship with key European and global media, PR agencies and creative agencies relevant to our focus European markets to maximise desired output
  • Continuously monitor our internal development (product, market, people, data, research etc), benchmark competitor’s communications activities to identify their strategy and outperform their presence both quantitatively and qualitatively
  • Work closely with other team members and internal stakeholders to match internal and external (market, policy, trend, organisational development, ect) developments to increase the share of voice
  • Drive and improve brand & communications strategy and execution in a continuous basis 

5 core skill sets/experiences

  • 7+ years of proven experience in the areas of integrated marketing communications with a strong copy writing and brand management capability, working for an international & fast growing brand. Agency experience is a plus
  • Strong analytical skills and data-driven approach, at ease with using tools and advanced data reports
  • Deep understanding of proptech, student accommodation/PBSA, co-living and/or higher education is a big plus
  • Strong project management skills with the ability to work both independently and as part of a team
  • Excellent written and verbal English communication skills is a must. Fluency in Dutch and any other European language is a plus

The benefits

  • Work from anywhere is our policy, including flexible working hours. 
  • Unlimited holiday policy, with a minimum amount mandatory each year.
  • You have the opportunity to take full ownership of your work and dare to do things differently. Here, all ideas matter.
  • Work with a creative, diverse and inclusive team! Think 140+ people from 30+ different nationalities. 
  • Budget for Dutch or English classes to help you kick off your stay in the Netherlands, and help you immerse into the Dutch culture.
  • Work in a very spacious, modern and brand new office in the heart of Rotterdam, with free coffee and snacks, and a social space with entertainment facilities.
  • Personal equipment including company laptop, screens and adjustable tables and chairs. 
  • We don’t care about what you wear. You’re welcome to wear a 3-piece tuxedo or even a dragon onesie, we won’t judge you. Maybe a little.
  • Beers & Cheers! Get to know your colleagues over drinks while we celebrate our achievements every Friday.
  • Are you coming from abroad? We provide a relocation package

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