Why Housecall Pro?

Help us build solutions that build better lives. At Housecall Pro, we show up to work every day to make a difference for real people: the home service professionals that support America’s 100 million homes.We’re all about the Pro, and dedicate our days to helping them streamline operations, scale their businesses, and—ultimately—save time so they can be with their families and live well. We care deeply about our customers and foster a culture where our company, employees, and Pros grow and succeed together. Leadership is as focused on growing team members’ careers as they expect their teams to be on creating solutions for Pros.  We also offer:

  • A generous benefits program that supports the whole you with medical, dental, vision, life, disability, and 401(k)
  • Paid holidays and flexible, take-it-as-you-need-it paid time off 
  • Equity in a rapidly growing startup backed by top-tier VCs
  • Monthly tech reimbursements
  • A culture built on innovation that values big ideas, no matter where they come from

 

Role Overview:

As a Product Marketing Manager, you help lead go-to market strategy and product marketing for our products and services. You have an analytical, growth-focused mindset. You bring marketing, analytics, user insights, and experimentation together to develop and optimize the engagement marketing strategy for customers to drive business growth. You obsess over finding a solution for our service professionals (our Pros) and build delightful, on-brand experiences. You are comfortable working cross functionally (e.g. marketing, product, data analytics, customer success, and operations) to perform customer research, develop strategy, collect requirements, and manage asset production. 

Our team is patient, empathetic, hard working, and above all else focused on improving the lives of our service professionals (our Pros). Our success is their success.

What you do each day:  

  • Support and implement go-to-market strategies for new offerings and features
  • Develop customer focused product messaging and positioning to be used across multiple marketing channels (e.g. email, in-app, social media, video, content, website)
  • Understand and apply rigorous testing to inbound and outbound marketing channels, ensuring the best fit and outcomes
  • Assist product marketing and strategy teams with consumer research, A/B testing, launch planning and execution
  • Analyze performance, business data, and customer feedback to generate insights about adoption and usage rates
  • Collaborate with the larger marketing and creative teams to develop marketing assets
  • Recommend improvements to our strategy and team processes
  • Conduct qualitative and quantitative marketing research with cross-functional teams, such as product marketing, product, analytics, and marketing execution

Qualifications: 

  • 3+ years experience planning and executing integrated go-to-market campaigns across multiple marketing channels (e.g. email, push notifications, sms, in-app marketing, scripting, social, press releases, podcasts)
  • Experience in project management of go-to-market strategies for SaaS products a plus
  • Experience with marketing fintech and backoffice products such as payroll, accounting, payment processing, consumer financing, etc. is a plus
  • Experience with small business owners; home service business trades preferred
  • What will help you succeed in this role:
    • Empathy for the customer
    • Creative problem-solver, motivated to test and learn
    • Excellent communication skills
    • Prompt attention to detail
    • Strong copywriting skills with an ability to translate complex material into easy to understand content

Founded in 2013, Housecall Pro helps home service professionals (Pros) streamline every aspect of their business. With easy-to-use tools for scheduling, dispatching, payments, and more, Housecall Pro enables Pros to save time, grow profitably, and provide best-in-class service.

Housecall Pro’s brand portfolio includes BuildBook, construction management software for builders and remodelers, and CONQUER, a business coaching solution for home services businesses. Our brands are united by a singular mission to champion our Pros to success.

We support more than 25,000 businesses and have over 1,000 ambitious, mission-driven, genuinely fun-loving employees across the United States and all over the world. If you want to do work that impacts real people, supported by a team that will invest in you every step of the way, we’d love to hear from you.

Housecall Pro celebrates diversity and we are committed to creating an inclusive environment.  We are an equal opportunity employer and do not discriminate on the basis of gender, race, religion, national origin, ethnicity, disability, gender identity/expression, sexual orientation, veteran or military status, or any other category protected under the law. #LI-SG1

Location Dependent Information

This role is open to candidates and the expected salary range for this role is $115,000-$125,000 + equity. The specific salary for the successful candidate will be determined based on permissible, non-discriminatory factors such as skills, experience, and geographic location. This role is also eligible to participate in Housecall Pro’s equity plan and the following benefits: health care insurance (medical, dental, vision, disability), employee assistance program, 401(K), flexible time off, paid parental leave, tech reimbursement, and other company benefits. Housecall Pro is growing fast and we’re scaling our team to help enable and accelerate our growth.

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