We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.

Hims and Hers is a health and wellness brand built around the vision of making healthcare accessible for all, regardless of gender, insurance status, or location. Since launching in November 2017, we’ve raised over $200MM in funding and are one of the fastest growing direct-to-consumer brands in history. Our mission is to make it easier for people to gain access to care and treatment for the conditions that impact their day-to-day lives, whether that is finding the right birth control, addressing hair loss or skin care issues, or treating a low libido.

Responsibilities: 

  • Improve paid and organic acquisition CVR through landing page creation and AB testing
  • Responsible for set up, execution, and analysis of website AB tests as well as launch of successful tests to evergreen website features with the engineering team
  • Build dashboards and help analyze key health metrics for various marketing channels with cross-functional collaboration with the analytics team
  • Analyze funnel metrics to identify drop-off  and address key areas for growth in conversion rates
  • Ongoing marketing team collaboration with channel managers to optimize for channel growth and reduce cost to acquire a customer
  • Work with designers, copywriters and engineering to create, launch, and test landing pages across our marketing channels
  • Any duties assigned from time to time. 

Requirements:

  • Minimum of 5 years of experience in web optimization, with a focus on customer acquisition
  • 4-year college degree from an accredited institution
  • Experience with BI tools such as Amplitude, Mixpanel, Heap, Tableau
  • Experience with AB testing tools such as Optimizely and VWO
  • Strong quantitative analysis skills, affinity for numbers and the ability to process complex calculations quickly and accurately
  • Exceptional customer insights and proven success utilizing analytics to provide strategic recommendations and drive concrete action
  • Ability to work in a highly collaborative environment, multi-task and participate in team-based planning process

We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.

Hims is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis forbidden under federal, state, or local law. Hims considers all qualified applicants in accordance with the San Francisco Fair Chance Ordinance

 

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