Hims and Hers is a health and wellness brand built to make healthcare accessible for all, regardless of gender, insurance status, or location. Since launching in November 2017, we’ve raised over $200MM in funding and are one of the fastest growing direct-to-consumer brands in history. Our mission is to make it easier for people to gain access to medicines they need, such as birth control, hair loss treatments, prescription skin care, and even low libido solutions.
About the job:
You are our Director of Influencer Marketing, leading influencer relationships to successfully drive customer acquisition and brand growth. This role requires a strong balance of team development and coaching as well as strategic and operational responsibilities that play a critical role in the growth of Hims and Hers.
Build and execute paid and organic influencer strategies that ladder up to our marketing campaigns’ objectives.
Foster relationships with networks, agencies, agents, and platforms, maintain timelines for deliverables, coordinate product seeding to influencer and direct compelling content.
Hire and manage an internal influencer team as well as a suite of agencies responsible for strategy, creative ideation, production and analytics.
Leverage data and insights to make strategic decisions, updates and improvements to existing and future partnerships and campaigns.
Work in tandem with our many cross-functional partners on Product, Business Development, PR, Operations and Engineering.
And any other duties assigned from time to time.
Experience working within influencer communities with a proven ability to build and grow these relationships.
Extensive knowledge of social platforms and how unique communities, influencers and audiences are using them.
Exceptional customer insights and proven success utilizing analytics to provide strategic recommendations and drive concrete action
Minimum of 7 years of experience in marketing, a minimum of 3 in influencer marketing
4-year college degree from an accredited institution
Ability to work in a highly collaborative environment, multi-task and participate in team-based planning process.
We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.
Hims is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis forbidden under federal, state, or local law. Hims considers all qualified applicants in accordance with the San Francisco Fair Chance Ordinance