Welcome to Herschel Supply, where we make quality products for a lifetime of better journeys. Designed with timeless form and intuitive function in Vancouver, Canada, every piece is backed by our signature warranty for wherever you’re going next. 

Since 2009, we’ve never stopped taking risks. We’re constantly innovating, growing our community, reducing our impact on the environment and heading on new journeys. We’ve gotten lost in new cities, made lifelong friends all over the world, road tripped with no GPS, and explored a ton of creative pursuits along the way. 

Putting yourself out there isn’t easy. It means stepping outside of your comfort zone and trying something new. It might be scary at first, but it also leads to the best parts of life. Inspiring others to take that leap is what we live for. Wherever you’re headed, we’re here to help you pack your future with possibilities. 

So, come along for the ride, get inspired and Put Yourself Out There.


The Visual Merchandising Manager is responsible for leading the overall bricks & mortar strategy and execution for product, visual merchandising and display through brand guideline planning, mapping and styling. You will work closely with internal stakeholders to drive a consistently branded in-store experience that will result in sales growth and brand awareness through all retail environments. Working collaboratively with our Marketing and Retail teams, the Visual Merchandising Manager will be an integral part of the Product Team and will report to the SVP of Product. This is a full-time, permanent role, based at our Vancouver HQ where we work a hybrid model of 3 days per week in the office. This is a fantastic opportunity to put your stamp on a brand new position here at Herschel and be part of our ambitious growth plans!


On a day-to-day basis, the Visual Merchandising Manager will:

  • Lead in concepting, planning and executing visual direction for all new and existing retail stores
  • Develop a “master level” knowledge of all product categories, collections and SKU’s
  • Assist with the management of the VM budget in coordination with Retail, Marketing and Sales
  • Provide monthly product assortments, display and visual merchandising direction to in-store VM teams
  • Partner with cross functional teams to build monthly merchandising concepts as it related to outfitting, financial class plans and regional strategies
  • Analyze trends and develop insight into regional business to optimize customer experience and drive category performance.
  • Provide monthly planograms, standards, visual feedback and training to store teams.
  • Own and lead the flip process
  • Partner with Marketing to develop all operational and visual signage needs in store
  • Align on Omni promotional moments as well as regionally specific marketing events
  • Work with creative teams in developing all in-store assets
  • Work with our retail partners to build their merchandising skillsets and capabilities through innovative and cost-effective approaches, technologies, and education.

New Store Openings:

  • Own the retail POV of the new store design process while working with designers and architecture team
  • Ensure that we are creating inspiring and brand appropriate retail spaces that are unique to the location and community.
  • Create new store bubble and fixture map
  • Continuously develop new fixture ideas to maximize sales and elevate the in-store experience
  • Create compelling product assortments for all new stores
  • Attend new store openings with VM team


  • Currently working in visual merchandising for an apparel / accessories brand
  • Experienced in both creation and execution
  • Able to travel across Canada and the US
  • Proven ability to effectively drive results, delegate, follow-up and communicate with all levels within the organization
  • Demonstrated merchandising skills and natural creativity in past roles
  • Strong relationship builder, able to effectively communicate with store teams
  • Excellent written communication skills
  • Comfortable with team-based work environments and proven ability to work independently
  • Proficient in Microsoft Word, Excel and Outlook and other visual merchandising, design, sales and miscellaneous programs as assigned
  • Strong customer focus with the ability to build and maintain relationships with customers
  • Strong organizational and problem-solving skills with great attention to detail
  • Ability to work in a fast-paced, continuously changing environment
  • An eye for style and interest in fashion and design 
  • Achiever who is results-focused, driven and has a positive attitude   
  • Ability to travel within North America and occasionally to other global Herschel epicenters


  • 100% employer-paid extended health care premiums
  • RRSP matching program
  • Hybrid working environment (in office and work from home)
  • Weekly creative sessions to help you design every moment
  • Weekly fitness and happy hours
  • Generous product discounts on our products which come with a lifetime warranty and are made from 100% sustainable materials
  • Continuous growth opportunities to ensure you’re fulfilled and reaching your career goals
  • Professional development subsidy
  • Additional vacation day per quarter to pursue creative endeavors, or to spend on personal, religious or cultural events
  • Delicious office coffee, snacks and beverages to fuel your creative mind
  • Maternity leave top-up for birthing and non-birthing parents
  • Employee assistance program
  • A dog friendly office
  • Ad-hoc employee events


We’re committed to creating a workspace that is safe, secure, inclusive and enjoyable for all. Stemming from our core values and initiating dialogue around our programs, we aim to empower everyone to share their individual voices and experiences. It’s with this openness that we are able to expand our view of who we are as individuals, and what we can do in our careers at Herschel.

At Herschel Supply, we are committed to fostering, cultivating, and preserving a culture of diversity, equity, and inclusion. Our goal is to build an inclusive culture that connects us to our customers and the communities around us while embracing and encouraging diversity in our employees’ age, colour, disability, ethnicity, gender identity or expression, sexual orientation, race, religion and other characteristics that make our employees unique.

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