About Gusto

Gusto is a modern, online people platform that helps small businesses take care of their teams. On top of full-service payroll, Gusto offers health insurance, 401(k)s, expert HR, and team management tools. Today, Gusto offices in Denver, San Francisco, and New York serve more than 300,000 businesses nationwide.

Our mission is to create a world where work empowers a better life, and it starts right here at Gusto. That’s why we’re committed to building a collaborative and inclusive workplace, both physically and virtually. Learn more about our Total Rewards philosophy

Product Design at Gusto is made up of over 60 creative, collaborative people who care deeply about our mission to empower small businesses and their employees. We’re a cross-functional bunch focused on Design, Research, Writing, Ops and Front-end Development who are always looking for opportunities to build understanding and empathy for the people who use Gusto. We don’t care a whole lot about swim lanes and we work closely with our partners in Product, Engineering, Data, and Marketing to design, build and ship experiences that make a difference. We are passionate advocates for thoughtful, crafted, and inclusive experiences and we believe great design can make hard things possible, even delightful. Read more about Design at Gusto.

About the team

At Gusto, we're dedicated to simplifying the complex world of business operations. As a powerful People Platform, we offer a comprehensive suite of essential products including payroll, benefits, time tracking and more, all designed to streamline processes and empower businesses to thrive. Our commitment to world-class customer experience sets us apart. 

Our Tax Credits team at Gusto is bringing to life an 'emerging market' product for our customers. We aim to help guide them through intricate tax credit regulations, unlock financial opportunities and extend the runway for their businesses. The Tax Credits team has ambitious goals to drastically simplify and demystify the complex world of tax credits in order to drive significant customer value and revenue for our business. 

About the opportunity

As a Staff Product Designer for Tax Credits, you’ll be responsible for helping to shape and execute on this newly reformed 0-to-1 team to drive product market fit and business and customer value. You’ll be expected to craft high quality and intuitive end-to-end experiences for our customers. The work on Tax Credits is high visibility, high impact experiences that balance complex technical, compliance, and service requirements. You will play a pivotal role in simplifying the intricate journey of discovering and securing tax credits, ensuring it's approachable, user-friendly, and stress-free. Gusto is first and foremost customer-driven. We take pride in making informed decisions based on customer research and data while balancing short and long term technical decisions. If you are a strategic customer advocate who enjoys complex problems and crafting high quality experiences, we’d love to hear from you!

Here’s what you’ll do day-to-day:

  • Develop a deep understanding of the different customers we serve, and how their varying needs translate into product requirements
  • Work with cross-functional partners in Product Management, Engineering, and Data Science to understand customer problems and identify key opportunities for the customer and our business. 
  • Craft the end-to-end journeys and develop frameworks and principles that can be used to help align our teams on the right experiences.
  • Collaborate with our Research, Data Science, and Customer Support teams to build a holistic understanding of customer needs, and make sure they’re shared with your teams to inform their thinking, build empathy, and inform prioritization decisions.
  • Collaborate with other key teams and stakeholders at Gusto such as Legal, Compliance, Risk Operations, and other various product owners. 
  • Ensure that proposed solutions are customer-informed through research, data, and insights from our Customer Support team.
  • Balance an iterative approach and urgency to solve customer pain with ensuring that short term improvements ladder up to long-term vision and meet a high bar for the customer experience.
  • Hold high standards for the customer experience, including partnering with engineering partners to refine the end customer experience and ensure that what we release is bug free, performant, accessible, and responsive.
  • Drive solutions that establish Gusto as a trusted tax expert advisor, empowering our customers to make confident and informed tax credit decisions.

Here’s what we're looking for:

  • 8+ years’ Product Design experience, majority in-house. 
  • Ideally you’ve worked on enabling simple, easy to use experiences in complex domains like payroll, benefits, finance or banking, etc. Bonus if you have direct experience working on tax and/or accounting products.
  • A proven track record of designing great UX for complex workflows and crafting end-to-end experience visions and frameworks, while showcasing an iterative approach toward execution.
  • Service design mindset when designing end-to-end, recognizing that the customer experience doesn’t stop with the product, but extends to the human touchpoints with our service teams.
  • A customer-focused mindset and can speak to the impact of the experience they’ve shipped in tangible terms the business understands.
  • Strong opinions loosely held and a willingness to engage in constructive debates about scope and tradeoffs to build alignment and unblock work.You’ve built great relationships with cross functional collaborators and know how to model this for your team. 
  • A proven track record of designing great UX for complex workflows and crafting end-to-end experience visions and frameworks, while showcasing an iterative approach toward execution.
  • A customer-focused mindset and can speak to the impact of the experience they’ve shipped in tangible terms the business understands.
  • Strong opinions loosely held and a willingness to engage in constructive debates about scope and tradeoffs to build alignment and unblock work.You’ve built great relationships with cross functional collaborators and know how to model this for your team. 
  • Communication and collaboration skills that enable you to explain the impact of your work, tradeoffs you’ve made, lessons learned, and design rationale, and generate alignment and enthusiasm across the company.
  • Ability to embrace ambiguous situations as opportunities to add clarity
  • A builder who loves being hands on crafting high quality, high impact solutions directly and through pairing with team members.

At Gusto, we strive to provide rewards that empower employees to achieve their financial and personal goals. We offer competitive compensation packages with a strong emphasis on equity based compensation (ownership in Gusto). To learn more about Gusto’s compensation philosophy and benefits offerings please view our Total Rewards Approach page.

Our cash compensation range for this role is $139,000/yr to $199,000/yr in Denver & most remote locations, and $179,000/yr to $221,000/yr in Seattle, San Francisco & New York. Final offer amounts are determined by multiple factors, including candidate experience and expertise, and may vary from the amounts listed above.


Gusto has physical office spaces in Denver, San Francisco, and New York City. Employees who are based in those locations will be expected to work from the office on designated days approximately 2-3 days per week (or more depending on role). The same office expectations apply to all Symmetry roles, Gusto's subsidiary, whose physical office is in Scottsdale.

Note: The San Francisco office expectations encompass both the San Francisco and San Jose metro areas. 

When approved to work from a location other than a Gusto office, a secure, reliable, and consistent internet connection is required.


Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto. 

Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Gusto considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gusto is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you require assistance in filling out a Gusto job application, please reach out to candidate-accommodations@gusto.com.

Gusto takes security and protection of your personal information very seriously. Please review our Fraudulent Activity Disclaimer.

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