About Gusto

Gusto is a modern, online people platform that helps small businesses take care of their teams. On top of full-service payroll, Gusto offers health insurance, 401(k)s, expert HR, and team management tools. Today, Gusto offices in Denver, San Francisco, and New York serve more than 300,000 businesses nationwide.

Our mission is to create a world where work empowers a better life, and it starts right here at Gusto. That’s why we’re committed to building a collaborative and inclusive workplace, both physically and virtually. Learn more about our Total Rewards philosophy

About Design at Gusto:

Product Design at Gusto is made up of over 70 creative, collaborative people who care deeply about our mission to empower small businesses and their employees. We’re a cross-functional bunch focused on Design, Research, Writing, Ops and Front-end Development who are always looking for opportunities to build understanding and empathy for the people who use Gusto. We don’t care a whole lot about swim lanes and we work closely with our partners in Product, Engineering, Data, and Marketing to design, build and ship experiences that make a difference. We are passionate advocates for thoughtful, crafted, and inclusive experiences and we believe great design can make hard things possible, even delightful. Read more about Design at Gusto.

About the Teams:

We have a number of Staff Designer roles within various teams at Gusto! Here are the teams currently hiring: 

Tax Credits: The Tax Credits team helps to guide Gustomers through intricate tax credit regulations, unlock financial opportunities and extend the runway for their businesses.. Our Tax Credits team at Gusto is bringing to life an 'emerging market' product for our Gustomers. 

Gusto Money: Gusto Money is a new (0-1) product area where growing businesses confidently manage income, expenses, and streamline access to working capital. This team has a 0-1 opportunity with the potential to become one of the largest revenue drivers for Gusto. As the founding designer, you'll have a high level of leverage for both strategy and craft. With Gusto's established reputation as a high money mover and the solid customer demand for these capabilities, the foundation for success is already laid.

Gusto Pro: Accountants use Gusto to support their clients with payroll, taxes, hiring, and more. Gusto Pro helps accountants manage dozens to hundreds of clients on Gusto and grow their firms along the way. You’ll design experiences that make experts and power users even more efficient at scale.

AI, CX Platform: This is one of our newest teams at Gusto! Internal tools is focused on taking a service design approach so we can ensure our customers get the support they need from self to human assist. You’ll leverage service design expertise to craft cohesive end-to-end service experiences for our Gustomers. The Help Platform team is a horizontal team. They do this by leveraging AI for automation, chat, help documentation, tutorials, and demos. The team is currently focused on taking a platform approach to crafting self-serve products and tooling experiences. 

Growth Acquisition: The Growth team at Gusto is on a mission to define how businesses discover, adopt, and engage with our products. As a key member of the Growth Acquisition team, you will collaborate closely with a cross-functional group of experts, including Marketing, Sales, Revenue, and Engineering. Your work will directly impact Gusto's growth trajectory, shaping the user experience for a diverse range of customers. We thrive on a customer-obsessed mindset, using data-driven insights to drive visitors to Gusto and define business success.

Commerce Platform: The Commerce team at Gusto is one of our newest horizontal teams, focused on maximizing customer value through intelligent and cohesive merchandising experiences. This team is responsible for developing and managing our merchandising APIs, as well as crafting consistent and comprehensive merchandising experiences throughout the entire customer journey. As the founding designer for this team, you'll leverage your expertise in platform design, systems thinking, content design, and service design to create seamless, user-friendly experiences for both our customers and internal teams.

Core Experiences: Core Experiences is a growing platform team that is responsible for providing extensible and flexible design solutions for customers and internal app teams.  As a design lead on this highly integrated and cross-functional team, you will collaborate with our App teams (Payroll, Benefits, and Time Off, etc) to establish consistent patterns and systems of use across the product. You’ll have the opportunity to become a craft leader on our product team, set standards for how product teams can interface with feature teams, and help scale great UX across Gusto.

Here’s what you’ll do day-to-day:

  • Work with cross-functional partners in Product Management, Engineering, and Data Science to understand customer problems, key opportunities in your domain, and define both the long term UX vision and also short term releases that unlock customer value.
  • Collaborate with our Research, Data Science, and Customer Support teams to build a holistic understanding of customer needs, and make sure they’re shared with your teams to inform their thinking, build empathy, and inform prioritization decisions.
  • Advocate for great UX, inspiring your teams with a strong point of view about what’s possible and aspirational for your product area.
  • Hold high standards for the customer experience, including partnering with engineering partners to refine the end customer experience and ensure that what we release is bug free, performant, accessible, and responsive.
  • Design for how your experience fits into our system and advocate for cohesive experiences through the use of Workbench, our Design System, and other platform capabilities.
  • Speak clearly to tradeoffs and the “Why” behind design decisions in terms non-designers can understand and participate in.
  • Provide and seek feedback from other designers to always push the bar for quality.
  • Collaborate with designers on other teams to develop cohesive solutions for shared problems.
  • You’ll drive team-wide impact through mentorship, fostering a culture of growth and collaboration. 

Here’s what we're looking for:

  • 8+ years' aligned Product Design experience.
  • Bonus for Gusto if you’ve worked in domains connected to HR like Payroll, Benefits, Finance, and/or Workforce Management.
  • A builder who loves being hands on crafting high quality, high impact solutions and getting them in front of customers.
  • Experience designing and shipping products in complex domains informed by research, data, and insights from support teams demonstrated through a portfolio of work you’ve directly contributed to.
  • Systems thinking, including using and contributing to a Design System and designing with a Platform-first approach.
  • Ability to explain the impact of your work, tradeoffs you’ve made, lessons learned, and design rationale. 
  • The ability to think long term towards a broader vision or step change, while being able to speak to scoping and sequencing to deliver iterative value.
  • Experience balancing long-term design goals with an Agile-based iterative approach. 
  • Strong communication skills and enthusiasm for collaborating across the entire company.
  • Experience designing end-to-end customer journeys from software to service.
  • Strong understanding of common web patterns, foundations, and the ability to discern when to innovate versus adopt existing standards.
  • Strong opinions loosely held and a willingness to engage in constructive debates about scope and tradeoffs to build alignment and unblock work.
  • Strong UX craft — you can break down complex experiences and design with consideration for all touch points. 
  • Ability to embrace ambiguous situations as opportunities to create.
  • Passion for Gusto’s mission and the impact we can have on the world.

At Gusto, we strive to provide rewards that empower employees to achieve their financial and personal goals. We offer competitive compensation packages with a strong emphasis on equity based compensation (ownership in Gusto). To learn more about Gusto’s compensation philosophy and benefits offerings please view our Total Rewards Approach page. 

Our cash compensation range for this role is $147,000/yr to $199,000/yr in Denver & most remote locations, and $179,000/yr to $221,000/yr in San Francisco, Seattle & New York. Final offer amounts are determined by multiple factors, including candidate experience and expertise, and may vary from the amounts listed above.


Gusto has physical office spaces in Denver, San Francisco, and New York City. Employees who are based in those locations will be expected to work from the office on designated days approximately 2-3 days per week (or more depending on role). The same office expectations apply to all Symmetry roles, Gusto's subsidiary, whose physical office is in Scottsdale.

Note: The San Francisco office expectations encompass both the San Francisco and San Jose metro areas. 

When approved to work from a location other than a Gusto office, a secure, reliable, and consistent internet connection is required.


Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto. 

Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Gusto considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gusto is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you require assistance in filling out a Gusto job application, please reach out to candidate-accommodations@gusto.com.

Gusto takes security and protection of your personal information very seriously. Please review our Fraudulent Activity Disclaimer.

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