Account Director

The Account Director role is an individual contributor responsible for prospecting and closing sales in GumGum’s Market Leading Contextual Advertising platform. Reporting to the Head of Sales, SEA, this role is responsible for developing key relationships within large and mid-size agencies with occasional managerial guidance on client calls. We require this role to work relatively autonomously while being supported by a cross-functional pre-sales team. 

Account Directors have experience and deep knowledge of the online media landscape, and the advertising community and have at least 5+ years of digital media experience.  The Account Director uses existing processes to solve a variety of challenging problems to deliver for clients. The role is required to apply independent judgment and discretion to select appropriate options from GumGum’s defined and proven products.

Note: GumGum fosters a flexible work environment, offering GumGummers the ability to work either in-office or remotely/from home. However, for occasional in-person collaboration, we kindly ask that this position be located within a 'commutable' distance to our office.

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What You'll Achieve

• Drive revenue for SEA (Across Singapore, and assigned SEA accounts) - Responsible for a book of business driving revenue and new business in our region. This role is responsible for prospecting and maintaining a suite of tier 1 SEA agencies.
• Drive Sales from Marketing Channels - Identify and qualify opportunities from marketing-driven leads
• Sales Prospecting and Hunting - Expectation to generate a high volume of sales related activity including cold calling, presentations, RFP’s, client entertainment and out of the box sales solutions
• Upsell Current Clients in Current and New Products - Provide market insight into the display and video offerings by generating sales specifically from key brands and agencies. Support the roll out of Verity in 2024 and provide market insights from clients
• Relationship Development - Cultivate relationships with brands, agency contacts and clients to gain deep insight into their business and ultimately provide GumGum solutions for their marketing and advertising goals. 
• Translate Client Insight to internal Product Team - Provide feedback to the company on how to best service clients’ needs
• Internal Collaboration - Work with the Account Manager and other internal teams to ensure sold proposals are successfully implemented and aligned with client expectations.
• Any additional role-specific ad-hoc tasks as required by the company.

Skills You'll Bring

• Bachelor's Degree in Media or Marketing/Advertising field
• Ideally 5+ years of selling experience in digital advertising sales 
• Experience managing a large book of business (equivalent to USD 2M+)
• Must have strong selling experience and track record of hitting or exceeding sales targets
• Programmatic experience required
• Strong strategic relationships across SEA regional agencies and holdcos