Campaign Manager

Campaign Managers are individual contributors who understand a campaign’s cycle at the top level with a project manager focus and a cross-departmental approach. The main objective of the Campaign Manager’s role is to ensure the campaign's overall success while working closely with our Strategy, Account Management, Design, and Advertising Operations teams.

The Campaign Manager is in an advantageous position to actively help streamline, expedite, and increase the efficiency of the campaign operations cycle while aligning with standard processes and enforcing SLAs while also providing insights and overall knowledge to the broader organization.

Note: This position offers the opportunity for remote work or 'work from home' as there isn't a nearby office. However, GumGum is excited to only consider applicants residing in the local area listed in the job description for business needs including some or all of the following: client interaction, team interaction, timezone, etc.

#li-remote

What You'll Achieve

• Understand and own the Campaign’s Cycle
  • Participate in the pre-sales process alongside Strategy and Account Management Teams to ensure any operational details are taken into account for proposals, including avails checks, benchmarks, and insights about past campaigns.
  • Manage the setup of the campaigns in our systems, including AdManager and any third-party services (DCM, Sizmek, MOAT, etc.)
  • Collaborate with Design and Advertising Operations Teams to ensure pre-launch processes and tasks are as efficient as possible and within established SLAs. Such tasks include: checking assets, reviewing IOs, updating Salesforce, and collaborating on a comprehensive delivery strategy and optimization plan based on the campaign’s goals.
  • Manage the campaign’s needs post-launch, such as screenshots, discrepancy checks, required client reporting, and performance monitoring.
  • Share final reporting and relevant insights and recommendations at the end of the campaign for any wrap-up decks Account Managers will present to clients.
  • Discover new opportunities for growth among existing campaigns and communicate to the Account Management team.
•  Identify opportunities for improvement
  • Constantly and critically review each step of the campaign life-cycle to identify efficiencies and potential automation opportunities.Identify and flag tasks and processes that are repetitive, redundant, or obsolete.
  • Constantly monitor the Team and personal KPIs regarding workloads, such as average campaigns per CM, average campaign dollars per CM, Jira tickets created per CM, and average tasks accomplished per CM. 
  • Ensure accuracy in all tasks is at the optimal level.

Skills You'll Bring

• BA/BS degree in Business (Advertising/Marketing) or similar experience
• No digital advertising experience necessary
• 1-2 years of experience in the digital landscape is a plus
• Extreme attention to detail
• Excellent written and verbal English skills
• Intermediate PowerPoint, Excel and Word skills
• Ability to balance competing demands in a high-pressure environment to deliver on deadlines
• Adaptability to collaborate with various stakeholders both internally and externally while delivering on client expectations
• Familiarity with Atlas, Doubleclick, Comscore, Sizmek, MOAT, Integral Ad Science, Millward Brown, Salesforce, Nielsen, DoubleVerify and JIRA
• Ad Serving knowledge
• Proficient with online advertising terms, concepts, and revenue model
• Process-oriented personality
•  Analytics-driven
• Interested in acquiring technological knowledge
• Highly self-motivated team player
• Open to on-going feedback while maintaining a growth mindset
• Self-organized and proactive.

What We Offer

• Learn about our benefits & perks package at gumgum.com/benefits. If you'd like additional information, your recruiter can share more specifics during the hiring process!