A bit about us
GroundTruth is the leading location-based marketing and advertising technology company. Sitting at the convergence of offline and online data, GroundTruth delivers a unique data set called “visitation data,” which allows brands, agencies, SMBs, and non-profits to drive high-performing business outcomes (ROI).  GroundTruth activates this data through a suite of performance products and services via their self-serve advertising platform, through managed services, or tailored partnerships. GroundTruth has built proprietary filtering processes that combines our BlueprintTM contextual mapping technology, owned & operated properties, along with 3rd party mobile location data, together yielding over 30B visits annually.

We believe that innovative technology starts with the best talent and were recently ranked of Ad Age’s 2021 Best Places to Work. Learn more about the perks of joining our team here.

A bit about you
As a Senior Programmatic Revenue Manager, you will run marketing campaigns for products, services or events that target consumers or other businesses. You will manage and oversee campaigns in a variety of formats.

You will:

  • Partner with key stakeholders to develop programmatic strategy and new opportunities for revenue growth.
  • Collaborate with Product and Tech teams to provide input and feedback to enhance programmatic product offering.
  • Drive programmatic revenue growth by developing effective optimization strategies and tactics.
  • Establish processes and best practices for internal cross functional teams and external clients.
  • Serve as a programmatic subject matter expert for both internal and external teams.
  • Train, develop and lead the Programmatic Revenue Operations team. Mentor direct reports and create opportunities for career growth.
  • Work closely with account management and sales team to manage escalations and solve technical issues.

You have:

  • 4-5 years experience in digital media/advertising, working in ad tech, ad operations, yield optimization and programmatic landscape.
  • Familiar with various advertising units such as Display, Video, Mobile, CTV, etc.
  • Strong understanding of DSP and SSP auction dynamics.
  • Previous experience in managing people and building effective teams.

 

We are an equal opportunity employer and value diversity, inclusion and equity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Applicants with disabilities may be entitled to reasonable accommodations under applicable federal, state and/or local laws. If you need reasonable accommodations in the application process, please reach out to us at careers-gt@groundtruth.com.

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