Golin is seeking an Insights and Analytics Manager to join our Strategist team in the Los Angeles office. This hybrid role will sit at the intersection of data and analytics as well as youth culture and conversation. This is an awesome opportunity for anyone who is naturally curious, has a passion for pop culture trends, loves to solve problems and be a strategic consultant on award-winning campaigns to have an immediate impact.

 

Don’t have the technical skills? Don’t let’s that scare you, because we can teach you. This role isn’t about knowing the back-end setup of Facebook or having your Google Analytics Certification (though it’s awesome if you do!). It’s about being inspired to connect the dots between something you saw in Twitter Analytics, a hashtag blowing up on Instagram that all the “cool kids” are using, and the latest viral sensation on a digital platform that most people haven’t heard of yet and applying that to strategic recommendations for Golin clients and prospects. That’s why our ideal candidate not only has an interest in tracking culture but is highly motivated to create it as well.

 

Golin is a progressive public relations agency designed to reach the profoundly diverse market. Inclusion is a core value for Golin and we are focused on establishing a culture that is intentionally inclusive, potently diverse and uncompromisingly equitable. Our expertise ranges from brand-building and cutting-edge digital content, to corporate reputation, healthcare advocacy and impactful measurement. Our roster of clients includes many of the largest CPG, retail, food, healthcare technology and consumer service companies in the world.

 

Named PR Week's Global Agency of the Year and winner of a 2019 Gold Cannes Lion, we tend to “Go All In” in everything we do. We’re especially committed to going all in for our people by offering our LifeTime benefits program which includes unlimited time off, enhanced family care, generous health and wellness benefits, and a monthly LifeTime stipend for the gym or hobbies.

 

Sound like you want to “Go All In” with us? Here are the details:

 

What You'll Do:

 

Each day will be dynamic and full of decisions, constantly changing priorities and creative discovery. You will be accountable to:

  • Serve as a strategic, creative and analytical mind on the team to provide recommendations for developing and improving campaigns
  • Play the daily role of data journalist, with a specific eye and ear to youth culture, by uncovering findings and insights using a range of digital analytics techniques, such as social listening, to help support business objectives, advance storytelling and drive engagement
  • Contribute to how we define what success looks like across campaigns and brands, and consult on analytics needs
  • Understand social channels and identify emerging opportunities for a diverse client set
  • Partner with digital strategy team members from campaign inception to completion to support on analytics needs and performance
  • Use web and social media analytics platforms to measure campaign success and provide data-backed recommendations for optimization, including keyword strategies and content opportunities
  • Work directly with the VP, Director of Analytics to compile, synthesize and analyze data sets, as well as assisting with report creation and presenting to the client.

 

To Qualify You Must Possess:

  • Coursework in some form of marketing analysis, journalism, PR, mathematics, statistics and/or social science is preferred
  • Basic understanding of principles of communications and digital marketing
  • Strong verbal and written communication, organizational and time-management
  • Experience working with or interest in data visualization tools and creative ways to display information
  •  A keen eye for identifying trends in data and culture and the ability to investigate and articulate factors that may account for these trends
  • Enthusiasm, passion and curiosity about youth/pop culture and digital and social analytics
  • Critical thinking and problem-solving skills
  • An ability to prioritize and be adaptive to change and a fast-paced environment
  • An eagerness to learn and contributes to the success of the office and the agency

 

Requirements:

  • Bachelor’s degree from an accredited university is required
  • 3-5 years’ experience
  • Excel must be your best friend, or at least someone you wouldn’t mind sharing coffee with (aka: You must have knowledge and be comfortable working in Microsoft Office tools, specifically Excel)

 

Golin is an equal opportunity employer, and we are very proud of our diverse culture and our people. EEO/AA.M/F/D/V

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

Apply for this Job

* Required

  
  
When autocomplete results are available use up and down arrows to review
+ Add Another Education
+ Add Another Employment


U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at Golin are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.