Glossier is looking for its first Director of Loyalty to develop and execute Glossier’s customer loyalty and lifecycle strategy. This person will be tasked with engaging Glossier’s passionate and engaged digital community to drive continued growth and momentum. The Director of Loyalty must be a visionary and executor, with the ability to pivot between strategy, analytics, research and individual conversations.
Develop, implement and optimize scaled lifecycle strategies that maximize customer lifetime value across segments
Build and implement data-driven, multi-channel loyalty programming that will competitively position Glossier to address repeat customer revenue and referral opportunities
Conduct analysis that applies test and learn principles to identify opportunities to optimize the customer journey; develop and implement strategies based off of analysis
Work cross-functionally with partners in Digital Product, Technology and Finance to execute vision
8+ years of high performance work experience, including experience with customer loyalty and lifecycle strategy
Proven record of strategic thought and execution at a consumer facing company
Strong problem-solving, strategic, and analytical capabilities
Demonstrated capacity to roll out complex, data-driven marketing campaigns
Strong project management skills with the ability to bring structure to new and undefined processes
Excellent communication and presentation skills, with an ability to synthesize complex findings into digestible forms
Experience building and managing a loyalty program
Appreciation for all things beauty
Experience in a rapidly scaling start-up
Glossier is a beauty company that lives in NYC, is sold on the internet, and promotes a skincare-first philosophy that celebrates beauty in real life.
We are an Equal Employment Opportunity (“EEO”) Employer. It has been and will continue to be a fundamental policy of Glossier not to discriminate on the basis of race, color, creed, religion, gender, gender identity, pregnancy, marital status, partnership status, domestic violence victim status, sexual orientation, age, national origin, alienage or citizenship status, veteran or military status, disability, medical condition, genetic information, caregiver status, unemployment status or any other characteristic prohibited by federal, state and/or local laws. This policy applies to all aspects of employment, including hiring, promotion, demotion, compensation, training, working conditions, transfer, job assignment, benefits, layoff, and termination.