We’re looking for an experienced senior salesforce administrator to join us here at GWI! The ideal candidate is someone ambitious and genuine, who works best in the midst of a collaborative and forward-thinking team. That’s because as a GWIer you’ll be immersed in the fast-moving world of data tech. We think big to make an impact, we think big, we’re not afraid to ask why and we always show respect. Those values are what got us where we are today, and they’re a big part of what we’re looking for in you.

About the job

As a senior salesforce administrator, you’ll be taking the lead on supporting the Global GWI team in maintaining and enhancing our CRM and administering our revenue operations tools. You’ll report into the VP revenue operations, owning data accuracy, efficiency, and ongoing optimisation of Salesforce.com for all operations teams. You will be involved in a wide range of projects and will have the opportunity to make an impact within the wider organisation by helping us improve our CRM to drive efficiencies across the revenue team (e.g. minimise time syncs and improve data quality).

What you’ll be doing

  • Be the main point of contact for all things Salesforce. Inclusive of budget, systems integrations, and platform management (Sales Cloud, Experience Cloud, and Revenue Cloud).
  • Analyse existing processes, fields and layouts and configure changes inline with Salesforce best practises when necessary
  • Modify and streamline existing processes to support scaling; inclusive of evolving any outdated requirements
  • Work with stakeholders to scope and deliver key projects in line with business requirements, budget and timelines
  • Manage relationship and raise cases with external Salesforce consulting partner
  • Ensure all new features are thoroughly tested pre-deployment and train users on improvements as well as providing them with written documentation and training videos.

About you

First things first, as a disruptor in the global market research industry, we haven’t come this far without entrepreneurial spirit and a get-up-and-go attitude. So if you think we’ll see that in you, then you’re already halfway there. Here’s the rest of what we’d like you to bring to the table.


  • Strong understanding of the Salesforce platform and object model, with the ability to build custom apps, objects, fields, and processes
  • Extensive knowledge of Salesforce’s automation capabilities, best practises, and order of operations required
  • Ability to understand and improve existing Salesforce automations and processes with a proven ability to implement advanced flows, process builders, validation rules, picklists, lookup fields, master-detail relationships, and formula fields
  • Strong experience working across multiple Salesforce Clouds; particularly Sales Cloud, Experience Cloud, and Revenue Cloud (CPQ & Billing)
    • Prior experience configuring CPQ products, price rules, product rules, advanced approval rules preferable.
    • Prior experience providing daily end user support on CPQ Quotes, Orders, and Contracts preferable.
  • Experience with source code control and documentation.
  • Track record of supporting and implementing integrations, such as Tableau, Docusign CLM, SalesLoft, and others.
  • Strong Salesforce administration experience, with a solid track record of architecting and deploying Salesforce changes and improvements at the enterprise level.
  • Salesforce Advanced Administrator Certification or Sales/Experience/Revenue Cloud Certifications highly desirable.


  • Exceptional critical thinking, analytical, and problem-solving skills with a strong drive to seek resolution to issues, you’ll be responsible for maintaining data accuracy, integrity and standardisation.
  • Experience working cross functionally with stakeholders, you’ll be supporting a global team of 200+ revenue team members and working closely with the wider Sales Excellence team as well as other departments across the organisation (finance, legal, operations, marketing etc).
  • Proven success in coaching and developing Salesforce Administrators to further their career.
  • Exceptional organisational skills and ability to work independently in a fast-paced environment, you’ll be supporting a rapid-growth dynamic sales team and will be tasked with assessing, developing  and implementing new requirements
  • Familiar with Sales tools and integrations, you’ll be tasked with providing support on key projects, where necessary

Our benefits

Great benefits make a big difference. Not just to employees, but to the whole vibe of a business. That’s why when you work for us, you’ll enjoy a full spectrum of generous perks, rewards and office benefits.

  • Competitive salary and discretionary bonus
  • 25 days annual leave (prorated)
  • Hybrid working, flexitime and a great work-life balance (don’t just take our word, check out Glassdoor
  • Allocated shares according to GWI’s share scheme 
  • Work from Anywhere policy
  • A range of discounts and freebies
  • A genuine commitment to mental and physical health, with a range of content, tools and perks to help you look after your wellbeing
  • Accredited learning and development programs
  • Simplyhealth cash plan for everyday healthcare
  • Auto-enroll pension plan with GWI matching up to 4%
  • Cycle to work scheme and commuter season ticket loan 
  • Commit a working day to charity each year
  • Early finishes on a Friday
  • A well-stocked fridge, plenty of snacks (some healthy, some not so healthy) 
  • Regular social activities, including free online yoga and team outings 

Who we are

GWI was founded with the knowledge that understanding your audience is really important for business. When you know who you’re speaking to and why, you can create content and campaigns that stand out to the people that matter.

Through our global online survey, we gather data on the behaviour and perceptions of consumers across the world. This provides businesses with deep, actionable insights on their audience, revealed from data they trust.

It’s been going well, too. Since launching in 2009, we’ve become one of the UK’s fastest growing target audience companies. We’re not about to stop growing any time soon. As a business, we’re on a mission to re-engineer data-driven marketing, and we’re on the lookout for talented people to join us.

Diversity & Inclusion

Imagine if our data came from just one kind of person. We’d get a very nuanced view of the world. And we definitely wouldn’t have got off the ground as a business.

Although things certainly aren’t perfect, we live in a society where differences are increasingly celebrated – so we’d expect nothing else from our teams. In fact, the GWI office is as diverse as our global data, it’s really important to us that it stays that way. This is a place to feel at home, express yourself freely and make your mark.



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