Marketing Campaign Specialist (Boston)

Position Summary: At Fusion Worldwide, we believe that remarkable talent, enthusiasm, and creative thinking lead to excellent outcomes, and excellence is what we are all about here at Fusion. This is an exciting opportunity for an entrepreneurial-minded Marketing Campaign Specialist passionate about visual storytelling, branding, and digital customer experiences. This candidate will play a key role in supporting the marketing campaign management team on demand generation tactics such as social media management (writing, calendaring, creative), email marketing, event planning/management, CRM audience segmentation and analysis, and project management for all campaign work including content translations. We are looking for an individual with a passion for marketing with excellent communication skills, and a proven track record in delivering outcomes based on business KPIs.  

What we can do for you: 

• Start-up environment with the stability of a global and financially mature, profitable organization. 
• Opportunity to influence a multi-billion-dollar brand.  
• A beautiful office in Boston's Seaport District with views of Boston Harbor. 

What you can do for us:

Social Media and Email Marketing Support 

• Create engaging and compelling captions for social media platforms, ensuring brand consistency and resonance with the target audience. 
• Collaborate across the global marketing team to develop and implement content promotion calendars. 
• Craft persuasive and effective copy for marketing tactics including ad creative, email copy, customer newsletters, new content and program announcements etc…. 
• Monitor and analyze the performance of marketing campaigns providing insights and recommendations for optimizations to improve performance.
• Work closely with the global marketing team to segment and personalize email content based on audience demographics and behavior. 

Event Planning and Management 

• Assist in the planning and execution of marketing events and industry tradeshows. 
• Coordinate logistics, manage vendor relationships, and ensure seamless execution of events to enhance brand visibility and engagement. 

Communication & Collaboration 

• Collaborate with cross-functional teams, including sales, operations, e-commerce, and quality engineering. 
• Provide input and support for the development of creative assets that align with the brand vision and marketing objectives. 

Who we’re looking for:

We are looking for a talented Marketing Campaign Specialist who is passionate about data, visual storytelling and crafting impactful messages for target audiences. The ideal candidate is a collaborative, analytical thinker with a keen eye for detail, capable of producing results. We value proactive individuals who thrive in a collaborative environment and are eager to contribute to the success of a global brand.  

Requirements 

• Bachelor’s degree in marketing, communications, or related field. 
• 2-4 years’ experience in business, marketing and/or advertising. 
• Proficiency in Microsoft Office suite (Word, PowerPoint, Excel, Outlook). 
• Strong project management experience (Jira, Smartsheets, Trello) 
• Experience with social media marketing on platforms like LinkedIn, Facebook, X, and Instagram. 
• Knowledge of CMS platforms like HubSpot or Contentful. 
• Familiarity with SEO and keyword research and how it is used to inform content strategies.
• Excellent written and verbal communication skills.
• Strong excel skills (e.g. pivot tables, macros)
• Creative thinker with the ability to generate innovative ideas for marketing campaigns.
• Positive, collaborative, entrepreneurial attitude.   

Benefits

• Medical, Dental, Vision 
• 401K benefits with company match
• Short- & Long-Term Disability 
• Pre-Tax Commuter Benefits and contribution toward parking expenses
• EAP
• Emergency Travel & Identity Theft Protection
• Life Insurance
• AD&D
• State of the Art Open Concept Working Environment
• Stocked fridges and pantries with a variety of healthy snack options
• Unlimited cold brew & kombucha on tap
• Collaborative and Motivated Team
• Competitive Base Salary and Uncapped Commission
• Frequent Team Events
• Onsite Gym
• Great Location in Boston’s Seaport District
• Friday Afternoon Drinks 

Established in 2001, Fusion Worldwide is a premier, global open market distributor of electronic components with an established reputation of excellence in sourcing, quality, and outstanding customer support. Solving supply chain disruptions is where we are truly able to provide key service to all our customers, and we are looking for motivated individuals like you to join this rapidly growing industry. With our company headquarters located in the scenic Boston Seaport area, we also have key locations in Amsterdam, Singapore, Munich, Guadalajara, Seoul, and San Francisco. At our current rate of growth, we are continuously expanding our global footprint to reach all corners of the world, and we are dedicated to finding top talent to help us grow in all regions.