About FreshBooks
FreshBooks is a leading cloud-based SaaS accounting software designed with one goal: to help small business owners grow. We reached unicorn status after raising our valuation to more than $1 billion and continue to scale our business to serve business owners, their clients, and accountants in more than 160 countries worldwide. FreshBookers are found all over the globe, and our goal is to create connection as a human-first workplace. Our teams have adopted different working environments based on how they collaborate best. Some are fully remote and others are truly hybrid - it all comes down to what's best for the team and for everyone FreshBooks builds for.
The Opportunity - Digital Operations Analyst
The Digital Channel team is looking to accelerate self-serve and digital adoption of our product, and it’s imperative we have the right skills and expertise within the team to continue momentum forward for FreshBooks. As part of this, we need to stand up and accelerate a Digital (aka self serve) Channel to drive adoption of our product for owners. The Digital Operations Analyst will be a key role in advancing our channel, and FreshBooks overall! In this role, you will be responsible for analyzing large sets of digital and customer data to identify trends and opportunities. This role will report to Manager, Channel Operations and will be responsible for dynamic dashboards, channel reporting and forecasting, and ad hoc analysis of channel performance & growth opportunities.
NOTE: It is a 12- month fixed term contractual role. This role can be worked remotely from the above location.
What You'll Do as a Digital Operations Analyst
- Own the top of funnel analysis and growth forecast, with specific focus on identifying trends and anomalies, for the Digital channel
- Responsible for understanding our annual digital media spend, performance and optimization opportunities as it relates to channel KPIs
- Responsible for deep understanding of budget targets, seasonality and differences by customer type, region, and channel
- Partner with Digital leadership and partners to improve our understanding of user behavior and develop strategies to increase growth of self-serve adoption
- Provide ad hoc or recurring updates to management team, as required
- Influence broader budgeting and planning process, with specific focus on leading and lagging indicators for the Digital channel - inclusive of target attainment and leads management
- Brainstorm and share AB testing ideas, furthering our understanding of user behaviors and market trends as it relates to digital acquisition channels and engagement
- Proactively identify trends and opportunities for growth while sharing your findings with a variety of stakeholders and management team, including Sales, Marketing, and Product
What You'll Bring to the Role
- 2-4 years of similar experience, working with SaaS or ecommerce
- High degree of familiarity with data manipulation and analysis / insights
- Experience working with common data and behavioral tools, such as GA, Looker, Salesforce, Pendo, Fullstory
- Strong communication and storytelling ability to different stakeholders, at various levels of the organization
- Excellent at taking ownership and driving impact
- Team player, strong communication skills, egoless, transparency and positive attitude
You'll Stand Out If You Bring Experience In
- Experience building dashboards with Looker, supporting budgeting planning process, optimizing workflow as it relates to delivery of dashboards/reporting/standardization
Our Commitments to You
At FreshBooks each person knows their opinion is valued, and can see their impact on the lives of over 10 million small business owners around the world. Accelerate your career, work on projects you're passionate about, and work as a part of a collaborative team without ego! Here are some of the ways FreshBooks recognises and rewards our full time employees:
- 🩺 Comprehensive Health and Wellness Benefits. Including retirement savings program or pension plan matched to your local office, stock options for every full time employee, generous time off, parental leave and new parent support, annual healthy living credit, comprehensive medical and dental benefits dependent on your region, and more.
- 📚 Perks that Matter. Including a Peer Recognition Program, an Employee Assistance Program, headphone credit, meaningful in-person gatherings to bring onsite and remote employees together, and more perks matched to your locale.
- 🌱Working Environments to Help You Thrive. Beautiful office spaces welcome you in Canada and Mexico, and those without access to a FreshBooks office receive a home office credit to set up your home office.
- 🤗 Supportive Peer Group, Mentors, and Leaders. We care about each other across the organisation and have programs to support this so everyone feels a strong sense of belonging, and believes in collective impact.
- 🚀 Accelerated growth. Comprehensive company onboarding, career development through continuous coaching, training, and learning on the job.
Closing
Even if your experience doesn't meet every bullet on the above lists, we'd love to learn more about you and why you think FreshBooks is the next step in your career.
FreshBooks is an equal opportunity employer. We do not discriminate based on gender, religion, race, mental disability, sexual orientation, age, or any other status. All applicants are considered based on their qualifications and merits. At FreshBooks, we inspire an environment of mutual respect and we believe diversity and inclusion are crucial to our success.
FreshBooks provides employment accommodation during the recruitment process. Should you require any accommodation, please indicate this on your application and we will work with you to meet your accessibility needs. For any questions, suggestions or required documents regarding accessibility in a different format, please contact us at phone 1-416-780-2700 and/or accessibility@freshbooks.com.
