Flo is the most popular health & fitness app globally, used by 200+ million women around the world, with 43 million monthly active users. 

At Flo, we’ve created a unique mobile product to help women put themselves first. Using the power of data science, AI, and the knowledge of 100+ medical experts, Flo supports women during their entire reproductive lives and provides curated cycle and ovulation tracking, personalized health insights, expert tips, and a private community to share questions and concerns.

We provide curated cycle and ovulation tracking, personalised health insights, expert tips, and a private community to share questions and concerns.

We're looking for a Multimedia Content Editor to join our Trying to Conceive team here at Flo Health. Our team focuses on helping our app users get pregnant, so all the content you produce will work towards that goal.

What you will be doing: 

  • Capturing the audience’s attention with engaging text, image, audio and video content on female health topics
  • Identifying user needs and producing content to address and solve them
  • Collaborate closely with internal visual designers, product managers, medical advisors and content editors, as well as external agencies and freelancers, to deliver content
  • Tracking performance and understanding the business impact of your work
  • Host and take part in creative brainstorming sessions with relevant stakeholders
  • Help colleagues develop their content creation skills by sharing best practice, collaborating and training

What we're looking for: 

  • A dynamic and proactive person with a passion for breaking down complicated information into digestible formats for users
  • Have 5+ years of experience working for health or lifestyle apps/platforms, high-profile brands or digital agencies
  • Have strong proven experience in content ideation, production and copywriting
  • Can pitch creative content ideas that meet user needs and strike the right tone
  • Create clear briefs and provide constructive feedback to other content creators
  • Monitors social and cultural trends to experiment with new and relevant ideas
  • Have meticulous attention to detail, strong organisation and collaboration skills
  • Pride themselves on excellent communication and problem-solving skills
  • Can work towards tight deadlines

Nice to have:

  • Confident knowledge of female health and lifestyle trends
  • Experience working in agile teams
  • Passion for good product design and UX design
  • Passion for good product design and UX design


We believe in supporting our employees both at and away from work, and we really value a healthy work-life balance.  Our benefits package includes:

  • Matched company pension contributions at up to 5%
  • Life Insurance at 4x salary
  • Bupa private medical insurance for you and your family
  • 25 holidays per year on top of public bank holidays
  • Hybrid working setup for the most optimal work-life balance for you
  • State of the art parental policies (6 months of fully paid maternity leave and 1 month of fully paid paternity leave)


The strength of Flo is built on the capability of its talent. In recognition of this we offer:

  • Top of the market salaries
  • Career growth, progression and promotion opportunities
  • Eligibility for annual salary increases
  • Company equity grants through Flo’s employee share option plan (ESOP) eligible to all employees

Flo is an international team of highly skilled top talent. We have ambitious and challenging objectives and are committed to granting our team the freedom to explore. Our core cultural values are based on engaging teamwork, continuous improvement, and smart transparency. Our mission fuels our everyday work, and we’re proud of the impact we’re making. 

Build the future of women’s health with us.

Diversity Statement:

The strength of our workforce is in the diverse backgrounds of our employees, and Flo is committed to applying its equal opportunities policy at all stages of recruitment and selection. This means recruitment and selection of talent into Flo Health companies is only based on individual merit and qualifications directly related to professional competence. Shortlisting, interviewing, and selection will always be carried out without regard to gender identity or expression, sexual orientation, marital or civil partnership status, color, race, nationality, ethnic or national origins, religion or beliefs, ancestry, age, veteran status, mental or physical disability, medical condition, pregnancy or maternity status, trade union membership, or any other protected characteristics.

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