Company Overview 

Flock Safety provides the first public safety operating system that empowers private communities and law enforcement to work together to eliminate crime. We are committed to protecting human privacy and mitigating bias in policing with the development of best-in-class technology rooted in ethical design, which unites civilians and public servants in pursuit of a safer, more equitable society. 

Our Safety-as-a-Service approach includes affordable devices powered by LTE and solar that can be installed anywhere.  Our technology detects and captures objective details, decodes evidence in real-time, and delivers investigative leads into the hands of those who matter. 

While safety is a serious business, we are a supportive team that is optimizing the remote experience to create strong and fun relationships even when we are physically apart. Our flock of hard-working employees thrive in a positive and inclusive environment, where a bias towards action is rewarded. Flock Safety is headquartered in Atlanta and operates nationwide. We have raised over $380M in venture capital including a recent Series E round led by Tiger Global.  Now surpassing a 3B valuation, Flock is scaling quickly and seeking the best and brightest to help us meet our goal of reducing crime in the United States by 25% in the next three years.

Additional Information 

The Role

Flock Safety is looking for an accomplished Head of Growth Marketing to establish, build, and lead a best-in-class growth marketing function that fuels growth for our business. You’ll lead a team of channel experts and own the strategy, planning, and delivery of full-funnel campaigns that deliver on the revenue and business objectives of our core segments.

You’re an insights-driven leader, a creative thinker, analytically motivated, and have a strong track record of delivering consistent results at a scaling company. You build cross-functional relationships easily and aren’t afraid to take risks. 

This role reports to the VP of Marketing and is the perfect opportunity for an experienced growth marketer who’s ready to take the lead at a fast-growing, mission-driven company.

How you’ll make an impact:

  • Drive customer acquisition and demand creation efforts by managing a team of performance marketing channel experts, analysts, and agency partners to scale paid and unpaid marketing campaigns across established and emerging growth channels.
  • Hire, coach, and grow a group of talented channel experts within paid, web and lifecycle.
  • Develop demand campaigns based on go-to-market plans and revenue targets.
  • Determine campaign objectives, strategies and tactics including marketing channels, testing plans, metrics, dependencies, timelines and budget requirements.
  • Manage marketing budget and forecasting in partnership with Finance and MarketingOps.
  • Partner with Marketing Operations to establish and capture key demand metrics throughout the funnel, and evolve attribution models to fully capture Marketing’s impact on revenue.
  • Own experimentation roadmap designed to improve conversion rates, account engagement, and pipeline creation.
  • Establish key business KPIs and benchmarks and build out reporting frameworks for analyzing and communicating results.

We’re looking for people who:

  • 10+ years of digital marketing experience.
  • 3+ years of experience directly managing others.
  • Superior growth mindset with the proven track record of producing outstanding results and successfully delivering large global projects on time.
  • Full funnel cross-channel performance marketing experience including paid and organic search, social, and display advertising, as well as lifecycle marketing; proven ability to significantly drive engagement and conversion.
  • Ability to balance strategic vision and iterative, high-velocity execution.
  • Experience in building, mentoring, and coaching a team of digital/growth specialists.
  • Demonstrated ability to build strategic relationships with and influence stakeholders at multiple levels of an organization to deliver complex projects.
  • Excels in verbal and written communication, with effective listening and a strong collaborative attitude.

Our general interview process is outlined here.

Our Values 

Our values define how we approach our work every single day: 

  • Do the Work 
  • Optimism With a Plan 
  • Embrace Change to Grow
  • Protect the Whole Community 

To read more about our values click here

Why Join Us?

  • We have raised over $380M in venture capital and are backed by some of the top VCs including a16z, Tiger Global, Meritech and more. 
  • 94% of employees recommend working at Flock Safety 
  • Incredible product-market fit. Flock fits that “goldilocks” set of price, functionality, and service
  • We are scaling quickly and seeking the best and brightest to help us meet our goal of reducing crime in the United States by 25% in the next three years. 
  • Uniquely mission-driven company. Making communities safer through objective, evidence-based technology. 

Key Stats

  • 3% of crimes in the US are solved by Flock
  • Flock cameras help solve ~200 crimes/day
  • 70% of all crime involves motor vehicles
  • 2100+ cities with private cameras
  • 1500+ agency relationships across the US
  • 195% police customer retention rate
  • 1B+ images processed a month (we process more images than Instagram)

Employee Benefits

  • In this role, every full-time employee receives equity (stock options) in the company and a minimum starting salary of $150,000.
  • We offer unlimited PTO and twelve paid holidays (Your Birthday, New Year’s Day, MLK Jr Day, Memorial Day, Juneteenth, Fourth of July, Labor Day, Thanksgiving, Day After Thanksgiving, Christmas Eve, Christmas Day, and New Year’s Eve)
  • We offer fully-paid health benefits plan for employees, including Medical, Dental and Vision
  • We provide 16 weeks of 100% paid leave for primary caregivers and six weeks of 100% paid leave for secondary caregivers 
  • We provide $150 per month work from home allowance 
  • We provide a $250 per year L&D stipend that can be used on Audible, Calm, Masterclass, Duolingo, and so much more
  • Each new hire receives a one-time stipend of $750 to assist with expenses that come with setting up a home office
  • We provide employees who are not local to the ATL headquarters with coworking space access paid for by Flock 

Flock is an equal opportunity employer. We celebrate diverse backgrounds and thoughts and welcome everyone to apply for employment with us. We are committed to fostering an environment that is inclusive, transparent, and collaborative. Mutual respect is central to how Flock operates, and we believe the best solutions come from diverse perspectives, experiences, and skills. We embrace our differences and know that we are stronger working together.

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