About Ethos

Ethos was built to make it faster and easier to get life insurance. Our approach blends industry expertise, technology, and the human touch to find you the right policy to protect your loved ones. Using predictive analytics, we are able to transform a traditionally 15-week process into a modern digital experience for our users.

Our investors include Sequoia Capital, Accel Partners, Google Ventures, Jay-Z, Kevin Durant, and Robert Downey Jr. We are listed as Forbes’ Top 50 Fintechs of 2020 as well as featured on VentureBeat for raising $60m in our series C funding. We are scaling quickly and looking for passionate people to protect the next million families. 

About the Role

We’re looking for a curious & hungry Growth Marketer to be a key player in scaling up our Paid Marketing programs. This is an exciting opportunity to test and scale new channels at Ethos (Programmatic, Affiliate, Influencers, Content, Partnerships, and others) and have a big impact on the bottom line. 

In this role, you will experiment, analyze, and experiment again! As a core member of our Growth Marketing team, you’ll build and evolve our marketing strategy, setting up, analyzing, and optimizing campaigns and test pilots to efficiently acquire customers for Ethos’ life insurance business. We’re looking for someone with a unique combination of skill sets - including analytical, creative, and empathetic thinking. You're result-driven and you have a history of exceeding expectations. You’re able to quickly adapt and learn new things and thrive in a fast-paced environment. This position will report to the Senior Growth Manager and work alongside a team of passionate marketers who are driven by the Ethos mission of making life insurance accessible for all. 

This position is full-time and based in San Francisco, CA, Austin, TX, or remote (with a few states)

Qualifications and Skills:

  • Minimum of 3 years of experience in growth/performance marketing, including direct, hands-on experience with paid media 
  • Experience in direct-to-consumer marketing, with bonus points for life insurance/financial service products
  • Strong expertise in Excel/Google Sheets and Analytics – you have the ability to synthesize data, make data-driven decisions, and balance quantitative measurement with an intuition-driven bias to action (a big plus for experience with SQL, pivot tables, Tableau, Chartio, Supermetrics, or Optimizely)
  • Ideally, experience in relevant channels using Affiliate, Partnerships, and Influencers to drive sales - or proven ability to quickly learn, test, and scale new channels
  • Experience on affiliate marketing platforms such as CJ, Rakuten, or Impact Radius is a plus
  • You’re a self-starter, a go-getter, and a get-it-done team member.
  • You thrive in fast-paced environments and like getting your hands dirty. Ideally, experienced in startup companies
  • Ability to evaluate and negotiate complex proposals and paid opportunities
  • You are driven and nimble enough to work in a rapidly growing company that is reinventing an antiquated industry.
  • You tolerate ambiguity, are adaptable, and can collaborate cross-functionally to achieve your results. Most importantly, you demonstrate problem-solving leadership
  • Ability to effectively prioritize workload and manage changes in direction
  • Excellent written and verbal communication skills

Duties and Responsibilities:

  • Launch and test new marketing channels such as Affiliate, Influencers, and PPC/Lead Generation
  • Be the champion of growth initiatives by identifying new channels and optimizing existing ones
  • Run experiments across acquisition channels to increase sales
  • Analyze new channels and partners to measure impact, and develop ways to scale traffic and revenue
  • Use your intelligence, experience, creativity, and organizational skills to solve problems with minimum input from others
  • Execute growth marketing campaigns - from developing campaign strategy, to driving execution through to completion
  • Manage third-party ad platforms and ad networks alongside internal tools.
  • Track performance on a weekly and monthly basis and make adjustments to improve target KPIs
  • Collaborate with the Marketing and Creative teams to develop and test new ad themes, including writing copy, identifying best practices for landing pages, and developing new creative iterations
  • Communicate frequently and proactively with vendors to manage and optimize media buys
  • Take initiative in supporting new acquisition channels as the company further diversifies its marketing mix
  • Share insights across the marketing department and cross-functional, and contribute to overall customer acquisition strategy, creative development, and best practices

Everyone is welcome at Ethos. We are an equal opportunity employer who values diversity and inclusion and look for applicants who understand, embrace and thrive in a multicultural world. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the SF Fair Chance Ordinance, we will consider employment for qualified applicants with arrests and conviction records.

#LI-Remote

Apply for this Job

* Required
  
Attach Dropbox Google Drive Paste

U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at Ethos are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.