Constant Contact’s newly expanded Sales and Marketing Analytics team is looking to drive CTCT’s next phase of growth through data utilization, impactful analysis, and collaboration with our teams throughout the marketing and sales organization. An ideal candidate for the Sr. Analyst, Acquisition Analytics role must have exceptional teamwork skills as they will be working closely with our Acquisition Marketing team on campaign performance data, analysis, and strategy insights. Reporting into the Senior Attribution Analytics Manager, you’ll be immersed in marketing measurement analysis and insights generation.

What You’ll Do:

  • Ensure marketing data accuracy through the proper tracking and tagging framework implementations and recommend modifications to improve granularity and dimensionality within analysis
  • Analyze digital performance as the campaign media mix, market, optimization, and testing strategies evolve
  • Build reporting that will allow the Acquisition Marketing team to rapidly identify trends and improve efficiency
  • Develop insights through data analysis that will allow strategy leads to be data-responsive 
  • Partner with the Acquisition team in analysis of the media mix across channels and measurement platforms (Google Marketing Platforms predominantly)
  • Provide support in the measurement of all aspects of campaigns - landing pages, keywords, creative, multi-touch modeling, etc.
  • Learn and grow your analytics skills as Constant Contact continues to drive the future of marketing platforms for small and medium businesses

 

Who You Are:

  • A passion for great work with the vision, instincts, and tenacity to make analytics happen
  • Analytical mindset with  strong organizational, problem-solving, and decision-making skills
  • 3+ years of marketing analytics experience
  • Experience in multi-touch, mixed media analysis - digital marketing tactics a must, experience with offline and brand marketing mix a plus
  • Experience with data analysis from Google Marketing Platforms (GA360, CM360, etc). Non-360 experience also acceptable
  • Development of tagging/tracking for multi-touch attribution (UTM codes, custom tracking parameters)
  • Understanding of Google reporting functionality, metrics,  and dimensions including source/medium, campaigns, channel groupings, custom dimensions, goals, and core site metrics. 
  • Comfortable working both independently and collaboratively with marketing campaign owners and stakeholders, sales and marketing analysts, and website teams

 

Why you'll love us:

  • In this era of COVID-19, we believe in putting our employees first and keeping them safe. We were one of the first technology companies to make significant changes to our office environments and team interactions, including mandatory working from home and safety procedures to enter our office space. We are committed to not require any face-to-face interaction for our employees until the data shows it is entirely safe for our teams.
  • We celebrate one another’s differences.  Although we're proud of our culture of diversity and inclusion, we're working hard to strengthen and improve this culture.  We have programs in place that bring us together on important issues and provide educational opportunities for all employees.  
  • Join the experts. If you're passionate about supporting businesses of all sizes, you won’t find a better spot to share your talent.  We’re dedicated to improving the quality of our product from a customer standpoint, and have a true desire to “help the little guy/gals”. 
  • You’ll have opportunities to advance. We’re fans of helping our employees learn different aspects of the business, be challenged with new tasks, be mentored and grow. 
  • We’ve got you covered. We are a family! From medical to life insurance, education sponsorships to interest-free loans, Flexi-leave to casual dress code - we've got your back!

Apply for this Job

* Required

  
  


U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at Constant Contact are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.