We are on the lookout for an enthusiastic and dedicated junior team member to join our team as an Ad Policy & Operations Associate. This role sits within the Baidu Global Business Unit, focusing on media policy for our Digital Signal Processing (DSP) platform, MediaGo. The successful candidate will play a supportive role in shaping, applying, and upholding our advertising policies, working closely with various teams, stakeholders, and advertisers to promote a clear and fair advertising ecosystem.
Key Responsibilities: 1. Policy Development & Support: - Assist in the creation, review, and updating of advertising policies to align with our goals and legal standards. - Keep up-to-date with industry trends and issues to help anticipate changes needed in our policies. 2. Policy Communication: - Help internal teams understand and apply advertising policy updates and guidelines. - Provide training and materials to both our staff and advertisers to ensure clarity and compliance with our policies. 3. Policy Monitoring: - Assist in checking advertising content to ensure it meets our policies. - Work alongside the review team to manage any policy breaches and offer solutions. - Support advertisers with any questions or concerns regarding advertising policies. 4. Engagement with Stakeholders: - Connect with both internal and external parties to receive input on our advertising policies. - Represent our policy viewpoints at industry events and through online forums and webinars. 5. Data Reporting & Analysis: - Help monitor and report on important metrics regarding policy violations and adherence. Suggest improvements to policies based on data analysis. 6. Continuous Enhancement: - Work with various teams to refine the policy review and application processes. - Suggest technological advancements to enhance policy monitoring and compliance.
Qualifications: - A Bachelor's degree in Advertising, Communications, or related field. Previous exposure to the advertising field is an advantage. - 0-2 years of experience in a role related to advertising, policy development, or similar. - A good understanding of the advertising sector, including trends and regulations. - Strong communication skills in both English & Mandarin, both written and verbal. - Available to work in our Sunnyvale office 4 days a week.