Squarespace is looking for a SEO Manager to join our team. We are looking for a candidate who is excited to drive organic in-audience landing growth and grow Squarespace's share of search volume. You have experience with technical SEO, multi-language SEO, content marketing planning, metadata, content gap analysis, performance reporting, and intimate knowledge of search algorithms. Experience with SaaS and website, scheduling, or domains products is a bonus.

The SEO Manager will be a part of the product marketing organization, which values driving growth of the Squarespace platform by capitalizing on key search terms while building new keyword entry points to diversify audiences. You are passionate about the balance of driving search volume and conversion, and recognize the important role UX plays in building a successful SEO program.

This role is based in our headquarters in New York, and reports to the Associate Director of Product Marketing

You'll Get To...

Partner with marketing stakeholders, analytics, content, agency partners, product, and leadership to develop global SEO strategies through data-driven planning, opportunity assessment, and reporting to identify critical KPIs, set goals, and forecast performance for ongoing optimization
Manage an extended team of external agency and vendor partners to systematize processes and increase organic channel efficiency across the marketing funnel
Develop short-term and long-term SEO strategies, including keyword list management, site architecture, and content optimization recommendations
Plan or SGE and how traffic results will shift as a result of the evolution of AI search
Partner with the marketing, content, analytics, and product teams to evolve how we integrate SEO recommendations into marketing project planning - from discovery and research through activation and reporting
Keep up-to-date on the latest key industry trends and algorithm changes, and SEO best practices, strategies and technologies
Report on plan results, insights, and recommendations weekly, monthly, and quarterly
Fluency striking a balance for well curated content and intentional SEO practices
Be a part of a team to plan and develop creative ideas to support our customers understanding of the importance of website design

Who We're Looking For...

7-10+ years of experience in SEO, content strategy required, SEM experience
4 years of experience defining marketing processes in multi-disciplinary environments
Knowledge of channel marketing strategies and processes to help us fortify the foundation for SEO programs
Up to date on the latest trends in SEO best practices, Google quality guidelines, and ranking factors
Expert with tools like Looker, Amplitude, Google Search Console, Ahrefs, Screaming Frog, Framer, etc.
Deep understanding of marketing data management to support SEO channel reporting
Experience with both self-service B2C and B2B motions
Experience presenting to executive audiences
Ability to partner and gain support from content, engineering, design, product, and marketing teams

Benefits & Perks

A choice between medical plans with an option for 100% covered premiums
Fertility and adoption benefits
Access to supplemental insurance plans for additional coverage
Headspace mindfulness app subscription
Global Employee Assistance Program (available January 2025)
Retirement benefits with employer match
Flexible paid time off
20 weeks for parental leave and up to 12 weeks to care for an ill family member
Pretax commuter benefit
Education reimbursement
Employee donation match to community organizations
6 Global Employee Resource Groups (ERGs)
Dog-friendly workplace
Free lunch and snacks
Private rooftop
Hack week twice per year!

Cash Compensation Range: $135,000 - $170,000 USD

The base salary for this position will vary based on job-related criteria including relevant skills, experience, and location, among other factors.

In addition to the cash compensation above (which includes base salary and, where applicable for eligible roles, may include on-target commissions or overtime pay), Squarespace employees are eligible to receive an incentive award as part of their total compensation.

About Squarespace

Squarespace is a design-driven platform helping entrepreneurs build brands and businesses online. We empower millions of customers in more than 200 countries and territories with all the tools they need to create an online presence, build an audience, monetize, and scale their business. Our suite of products range from websites, domains, ecommerce, and marketing tools, as well as tools for scheduling with Acuity and creating and managing social media presence with Bio Sites and Unfold. Our team of more than 1,500 is headquartered in bustling New York City, with offices in Dublin, Ireland, Aveiro, Portugal, and coworking spaces in the UK, Netherlands, and Australia. For more information about our company culture, visit www.squarespace.com/about/careers.

Our Commitment

Today, more than a million people around the globe use Squarespace to share different perspectives and experiences with the world. Not only do we embrace and celebrate the diversity of our customers, but we also work toward the same in our employees. At Squarespace, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.

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SEO Marketing Manager