Welcome to Planet. We believe in using space to help life on Earth.

Planet designs, builds, and operates the largest constellation of imaging satellites in history. This constellation delivers an unprecedented dataset of empirical information via a revolutionary cloud-based platform to authoritative figures in commercial, environmental, and humanitarian sectors. We are both a space company and data company all rolled into one.

Customers and users across the globe use Planet's data to develop new technologies, drive revenue, power research, and solve our world’s toughest obstacles.

As we control every component of hardware design, manufacturing, data processing, and software engineering, our office is a truly inspiring mix of experts from a variety of domains.

We have a people-centric approach toward culture and community and we strive to iterate in a way that puts our team members first and prepares our company for growth. Join Planet and be a part of our mission to change the way people see the world.

Planet is a global company with employees working remotely world wide and joining us from offices in San Francisco, Washington DC, Germany, Austria, Slovenia, and The Netherlands.

About the Role:

Planet is looking for an experienced, strategic Product Marketing Manager to join our team in the Washington, D.C. metro to help us expand our footprint in Defense and Intelligence and capture the market opportunity for Planet’s product and solutions through creative go-to-marketing strategies. You will be part of the broader marketing team, specifically sitting within the dynamic Product Marketing group and matrixed to our Defense and Intelligence Business Group. You will work in close collaboration with the Global Defence and Intelligence Product team to develop and execute Planet’s Global Defense and Intelligence Product strategy

As the Product Marketing Manager for Defense and Intelligence, you will intimately know our government customers across the globe—their use cases and applications, how they buy, and what drives value for them. This role will focus on Planet’s Broad Area Management capabilities, including Maritime Domain Awareness (MDA). In addition, this expert will support Marketing for our Tasking Satellite constellations including Pelican and Tanager satellites as they are coming online and especially relevant to D&I.

Ideal candidates bring a clear perspective on how to position and market innovative commercial products to government customers, with an appreciation for the different nuances of each country, region, and/or state. They are collaborative, self-motivated, analytical, operate with a sense of urgency, and have an attention for detail & quality. This is a full-time position working on a hybrid basis, which requires working in our D.C. Office in Arlington, VA ~2-3 days per week.

Impact You’ll Own:

Bring a Market in point of view to our Global Defense and Intelligence GTM strategy, including market assessment, competitive and broader Defense and Intelligence ecosystem
Collaborate with the Sales, Marketing, and Product teams to build Planet’s go-to-market plans, and increase broad awareness of and insight into Planet’s industry leadership and core products and offerings
Understand the challenges and use cases that are core to the international Defense and Intelligence sector with the ability to understand complex regulatory environments and industry-specific requirements
Develop and own differentiated Planet product positioning & messaging creating content and collateral
Partner with Planet experts and thought leaders to highlight Planet use cases and success stories in blog posts, op-eds, whitepapers, and think tank articles
Partner closely with the Product team sharing market and customer feedback, jointly developing use cases and personas, and supporting ongoing product launches
Evangelize Planet’s value proposition at events, meet-ups, and other networking opportunities
Assess and prioritize opportunities working with Product Management in the D&I market, quantifying Planet’s potential to capture key segments

What You Bring:

Bachelor’s degree
6+ years of Product Marketing experience, with 5+ years of this within the defense and intelligence sectors
Experience within government and/or engaging with government customers
Excellent communication skills, both written and oral
Superb analytical skills and ability to tie detailed analysis to larger strategy
Ability to work in our VA office 2-3 days a week.
Demonstrated effective collaboration in matrixed or highly cross-functional business settings
Ability to work independently and across time zones

What Makes You Stand Out:

Background in defense or intelligence, such as previous military service or intelligence experience
Advanced understanding of geospatial data or remote sensing technologies
Familiarity with international markets, regulatory environments, and cultural nuances relevant to the D&I sector

Benefits While Working at Planet:

Comprehensive Medical, Dental, and Vision plans
Health Savings Account(HSA) with a company contribution
Flexible Time Off in addition to holidays and company global days off
Generous Parental Leave
Remote friendly work environment
Wellness Program and Employee Assistance Program (EAP)
Home Office Reimbursement
Monthly Phone and Internet Reimbursement
Tuition Reimbursement and access to LinkedIn Learning
Equity Options
Commuter Benefits
Volunteering Benefits

Compensation:

The US base salary range for this full-time position at the commencement of employment is listed below. Additionally, this role might be eligible for discretionary short-term and long-term incentives (commission, bonus and equity). The final salary range is determined by job related experience, skills and location. The range displays our typical hiring range for new hire salaries in US locations only. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

US National Salary Range

$127,000—$158,700 USD

Why we care so much about Belonging.

We’re dedicated to helping the whole Planet, and to do that we must strive to represent all of it within each of our offices and on all of our teams. That’s why Planet is guided by an ultimate north star of Belonging, dreaming big as we approach our ongoing work with diversity, equity and inclusion. If this job intrigues you, but you’re thinking you might not have all the qualifications, please... do apply! At Planet, we are looking for well-rounded people from around the world who can contribute to more ways than just what is listed in this job description. We don’t just fill positions, we aspire to fulfill people’s careers, most excited about folks who are motivated by our underlying humanitarian efforts. We are a few orbits around the sun before we get to where we want to be, so we hope you’re excited to come along for the ride.

EEO statement:

Planet is committed to building a community where everyone belongs and we invite people from all backgrounds to apply. Planet is an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. Know Your Rights.

Accommodations:

Planet is an inclusive community and we know that everyone has their own needs. If you have a disability or special need that requires accommodation during the hiring process, please reach out to accommodations@planet.com or contact your recruiter with your request. Your message will be confidential and we will be happy to assist you.

Privacy Policy: By clicking "Apply Now" at the top of this job posting, I acknowledge that I have read the Planet Data Privacy Notice for California Staff Members and Applicants, and hereby consent to the collection, processing, use, and storage of my personal information as described therein.

Privacy Policy (European Applicants): By clicking "Apply Now" at the top of this job posting, I acknowledge that I have read the Candidate Privacy Notice GDPR Planet Labs Europe, and hereby consent to the collection, processing, use, and storage of my personal information as described therein.

Apply for this Job

* Required

First Name *

Last Name *

Email *

Phone *

Location (City) *

Resume/CV *

Dropbox

(File types: pdf, doc, docx, txt, rtf)

Cover Letter

Dropbox

(File types: pdf, doc, docx, txt, rtf)

LinkedIn Profile

Website

To make sure we are in the same solar system of expectations, what base salary are you targeting for the impact you will make? (Please provide in local currency)

How did you first hear about Planet before applying for this position? *

If you selected 'Conference' or 'Event' for the previous question, we would love to hear which conference / event you connected with us at.

How did you find this position? *

Why Planet?

Do you reside in or maintain an established permanent residence in any of the following countries: Cuba, Iran, North Korea, Syria, or the following territories of Ukraine (Luhansk, Donetsk, Crimea)? *

Conflict of Interest Questionnaire *

If you answer (a.) to the following question, please select 'N/A' for questions 2-7.

1. Please select the statement below which best reflects your previous work experience:

*Note: A family member includes: spouses, parents, step-parents, legal guardians, mothers-in-law, fathers-in-law, children, step-children, siblings, sons-in-law, daughters-in-law, sisters-in-law, brothers-in-law, grandparents, spouse’s grandparents, grandchildren, uncles, aunts, nephews, nieces, and first cousins

  a. I am not and have never been a US Government employee (civilian or military).
  b. I am a former US Government employee (civilian or military).
  c. I have a family member who works for or is a former US Government agency employee (civilian or military) who has or may have decision making authority over Planet’s interactions with the US Government.
  d. In the last five years, I have worked as a direct contractor or for another federal contractor on a prime contract where I interacted with the US Government.
  e. I have a family member who works for a federal contractor to the US Government who interacts with the US Government directly and/or may have decision making authority over Planet’s interactions with the US Government.

2. Upon leaving your employment where you may have worked on U.S. Government or other similar governmental programs, did you receive any notifications of a “cooling off period,” any “prohibitions,” or an ethics memo? *

3. During your employment where you may have worked on U.S. Government or other similar governmental programs, were you a part of any source selection or other acquisition planning efforts? *

4. Did you have any supervisor or managerial responsibilities under your job responsibilities that may require a two year supervisory prohibition from making any influences, communications, or appearances with the United States Government for which you had the prior supervisory or managerial authority over? *

5. Are there any federal or US Government matters that you were personally or substantially involved in? *

6. If you were a former US Government employee, did you hold senior employee status? *

7. Do you have anything you would consider non-public information about any US Government or federal programs? *

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Planet’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Gender

Are you Hispanic/Latino?

Please identify your race

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Veteran Status

Voluntary Self-Identification of Disability

Form CC-305

Page 1 of 1

OMB Control Number 1250-0005

Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

Alcohol or other substance use disorder (not currently using drugs illegally)
Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
Blind or low vision
Cancer (past or present)
Cardiovascular or heart disease
Celiac disease
Cerebral palsy
Deaf or serious difficulty hearing
Diabetes
Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
Epilepsy or other seizure disorder
Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
Intellectual or developmental disability
Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
Missing limbs or partially missing limbs
Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
Partial or complete paralysis (any cause)
Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
Short stature (dwarfism)
Traumatic brain injury

Disability Status

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

Enter the verification code sent to to confirm you are not a robot, then submit your application.

Security Code *

This application was flagged as potential bot traffic. To resubmit your application, turn off any VPNs, clear the browser's cache and cookies, or try another browser. If you still can't submit it, contact our support team through the help center.