At NICE, we don’t limit our challenges. We challenge our limits. Always. We’re ambitious. We’re game changers. And we play to win. We set the highest standards and execute beyond them. And if you’re like us, we can offer you the ultimate career opportunity that will light a fire within you.
So, what’s the role all about?
The Customer Advocacy Specialist will plan, develop, execute, manage and create strategies to evolve the customer reference program to ensure optimal customer reference-ability and advocacy. This role will partner closely with internal teams, such as product marketing, corporate communications, demand generation, and sales, as well as external vendors, to achieve established goals.
How will you make an impact?
- Fulfills, tracks, and follows up on all reference requests for Sales opportunities and marketing efforts in a professional and timely manner.
- Build, nurture, and maintain relationships with NICE’s most strategic and/or user-savvy reference-able customers.
- Owns the reference management solution – Base – including being the main administrator of the tool and working with the vendor to solve any issues.
- Promotes the customer reference program and follows reference fulfillment best practices, workflow and solution to increase adoption and visibility.
- Communicates and maintains a close relationship with sales to gain buy-in, understanding and participation in the reference request process.
- Works closely with NICE’s marketing communications, field/industry marketing and Customer Experience groups to strategically identify and secure applicable reference accounts for various media opportunities, speaking engagements, awards, blogs, and analyst relations activities to drive exposure and awareness and help cement NICE’s market-leading positioning.
- Monitors reports and dashboards to demonstrate progress and identify needs and results.
- Manages the rewards component of customer reference program.
- Manages vendor relationships, as assigned, including negotiating preferred pricing and terms, ensuring that purchasing procedures are followed.
Have you got what it takes?
- Bachelor’s degree in Marketing, Communications, Advertising, Public Relations, or related field (or equivalent work experience) is required.
- 5+ years of previous high-tech, B2B, enterprise software marketing-related experience, ideally in customer marketing or customer references/advocacy roles.
- Proven experience in various references techniques including CRM and customer reference platform experience.
- Proficiency in MS Office applications including Word, PowerPoint and Excel
- Demonstrated excellent written (including editing and proofreading), verbal and visual communication skills
- Strong interpersonal skills and ability to earn trust and respect from sales management and customers, combined with ability to influence others and work collaboratively with other departments
- Proven ability to manage and prioritize workload, projects and many reference requests at one time while consistently delivering requests on time and by SLA
- Vendor management and contract negotiation
- High energy, detail-oriented, self-directed team player
Bonus Experience:
- SaaS/on-demand software experience
- Experience with Salesforce.com, and Domo
- Marketo experience a plus
- NPS certification a plus
What’s in it for you?
Join an ever-growing, market disrupting, global company where the teams – comprised of the best of the best – work in a fast-paced, collaborative, and creative environment! As the market leader, every day at NICE is a chance to learn and grow, and there are endless internal career opportunities across multiple roles, disciplines, domains, and locations. If you are passionate, innovative, and excited to constantly raise the bar, you may just be our next NICEr!
Requisition ID: 5508
Reporting into: Director of Marketing
Role Type: Individual Contributor
Location: Hoboken, NJ (hybrid work schedule; in office 2 days/week)
About NICE
NICE Ltd. (NASDAQ: NICE) software products are used by 25,000+ global businesses, including 85 of the Fortune 100 corporations, to deliver extraordinary customer experiences, fight financial crime and ensure public safety. Every day, NICE software manages more than 120 million customer interactions and monitors 3+ billion financial transactions.
Known as an innovation powerhouse that excels in AI, cloud and digital, NICE is consistently recognized as the market leader in its domains, with over 8,500 employees across 30+ countries.
NICE is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, age, sex, marital status, ancestry, neurotype, physical or mental disability, veteran status, gender identity, sexual orientation or any other category protected by law.