POS-15413

Director of UX, Flywheel (Internal Systems)

The HubSpot Product team is passionate about helping small and medium-sized businesses grow better by building a CRM platform that helps them market, sell, and support their customers and teams. 

Our Flywheel Product Line is looking for an experienced UX Design Leader to help us scale. Flywheel is responsible for driving HubSpot’s own business growth and customer delight. The Flywheel is HubSpot’s foundational philosophy to help Millions of Organizations Grow Better by attracting, engaging, and delighting customers. We do that by building world-class easy to use tooling to power HubSpot's marketing, sales, services, partners and operations teams to engage, nurture, and delight their own customers. 

The Director of UX for the Flywheel Product Group will be responsible for making HubSpot’s company goals a reality by building enterprise grade tooling to scale HubSpot’s internal customer focused organizations and external partner experience. The Director of UX will work closely with our UX, Product, Engineering, Customer Success, Sales, RevOps, and Go to Market leadership to accelerate HubSpot’s organizational growth with HEART

The Flywheel Product Line extends HubSpot’s product for our Enterprise needs by uniting deep systems knowledge with business partnerships and technology solutions, leaning in heavily to utilizing AI to gain efficiencies. We know that to scale effectively the business needs to be fitter, faster and smarter. We believe the way to do this is through removing unnecessary enterprise and system complexity through delightful and easy to use experiences. The group is laser-focused on creating system experiences that enable HubSpotters to spin our flywheel faster.

As HubSpot continues to scale from $1B ARR and 100k+ customers, we are looking for an UX Leader to evolve our systems to support Enterprise needs for both HubSpot and our upmarket customers. By running HubSpot on HubSpot and “drinking our own champagne”, we improve our CRM, marketing, sales, and services tools for both HubSpot and our own customers.

As a UX Leader at HubSpot, you’ll do many things — and you likely already have experience doing some of them in the past. They are:

  • Collaborate with leaders in Product Management and Engineering to:

    • Create a strategic vision based on market, customer and internal stakeholder feedback 
    • Develop a point of view about the customer journey across our go-to-market systems in partnership with stakeholders from across the organization
    • Maintain an operating system that helps translate vision and company goals into objectives that give teams clarity and autonomy.
  • Support and empower autonomous teams to succeed by:

    • Helping frame the customer problem
    • Providing guidance about how to measure outcomes
    • Developing ICs and front line managers
    • Executing on each phase of HubSpot’s fundamental performance management lifecycle
    • Creating and fostering a psychologically safe and inclusive team
  • Collaborate with other leaders to develop a product design vision and convey the strategy to their team in a way that influences execution
  • Deliver successful and intuitive products⁠ — we value consumer-grade experience in solving enterprise-level problems
  • Lead teams in high complexity, multi-segment platform environments
  • Provide mentorship, goal-setting, growth coaching, and accountability to UX practitioners and managers
  • Deliver clear, direct and actionable feedback and won’t shy away from confronting difficult situations or increasing communication when there’s friction or uncertainty
  • Foster team health and bring a sense of mission to your group and to the broader UX team
  • Collaborate with Recruiting to build an exceptional and diverse team
  • Ensure consistent commitment to building diverse and inclusive teams where employees embody a sense of belonging.

We are looking for UX Leaders who have:

  • Extensive GTM knowledge and experience working directly with Internal GTM teams, ideally in a B2B SaaS environment
  • Experience leading teams of Managers and Individual Contributors in high complexity, multi-segment platform environments
  • Excellent communication, presentation and relationship building skills
  • Ability to influence at all levels
  • A drive to understand customer needs deeply and truly solve for their problems
  • A passion for growing healthy teams and leaders, cultivating psychological safety, and facilitating touch conversations that help people grow
  • This role requires significant collaboration with teammates in both the US and Europe, so the successful candidate must be amenable to doing occasional evening meetings (usually between 5pm and 7pm), and traveling to the US for a week at a time two to four times a year.

We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.

If you need accommodations or assistance due to a disability, please reach out to us using this form. This information will be treated as confidential and used only for the purpose of determining an appropriate accommodation for the interview process.


At HubSpot, we value both flexibility and connection. Whether you’re a Remote employee, or work from the Office, we want you to start your journey here by building strong connections with your team and peers. 

If you are joining our Engineering team in a full-time role, you will be required to attend a regional HubSpot office for in-person onboarding. If you join our broader Product team, you’ll also attend other in-person events such as HubSpot’s annual PEER week, your Product Group Summit, and other in-person gatherings to continue building on those connections.

If you require an accommodation due to travel limitations or other reasons, please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements.


Germany Applicants: (m/f/d) - link to HubSpot's Career Diversity page here.

India Applicants: link to HubSpot India's equal opportunity policy here.


About HubSpot

HubSpot (NYSE: HUBS) is a leading customer relationship management (CRM) platform that provides software and support to help businesses grow better. We build marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. We’re also building a company culture that empowers people to do their best work. If that sounds like something you’d like to be part of, we’d love to hear from you.

You can find out more about our company culture in the HubSpot Culture Code, which has more than 5M views, and learn about our commitment to creating a diverse and inclusive workplace, too. Thanks to the work of every employee globally, HubSpot was named the #2 Best Place to Work on Glassdoor in 2022 and has been recognized for its award-winning culture by Great Place to Work, Comparably, Fortune, Entrepreneur, Inc., and more.

Headquartered in Cambridge, Massachusetts, HubSpot was founded in 2006. Today, thousands of employees across the globe work remotely and in HubSpot offices. Visit our careers website to learn more about the culture and opportunities at HubSpot. 


By submitting your application, you agree that HubSpot may collect your personal data for recruiting, global organization planning, and related purposes. HubSpot's Privacy Notice explains what personal information we may process, where we may process your personal information, our purposes for processing your personal information, and the rights you can exercise over HubSpot’s use of your personal information. 

Apply for this Job

* Required

resume chosen  
(File types: pdf, doc, docx, txt, rtf)


Enter the verification code sent to to confirm you are not a robot, then submit your application.

This application was flagged as potential bot traffic. To resubmit your application, turn off any VPNs, clear the browser's cache and cookies, or try another browser. If you still can't submit it, contact our support team through the help center.