Easyship is revolutionizing logistics for eCommerce. With our all-in-one cloud based shipping software, businesses of all shapes and sizes have the tools needed to scale globally. At Easyship we believe in accelerating borderless commerce. We’re proud that a diversity of small business owners, crowdfunding campaigns, and global brands trust Easyship as their gateway to the world. To learn more about us click here.
Job Title: Communications & Content Manager
Reports to: Head of Demand Generation
Location: London - Hybrid 3 days from office and 2 days from home
Job Purpose:
We are seeking a stellar communications & content strategist/writer with a passion for building strong brands. This person will be responsible for developing and testing a strong & consistent messaging strategy for multiple audience segments, overseeing content calendar planning, and content/asset production for our global brand. The goal for this role is to effectively shape Easyship’s profile and reputation as an industry-leader with robust solutions for every e-commerce business to ship domestically and internationally, as well as to reinforce Easyship’s ability to support enterprise-level partnerships through API and white label solutions. We’re looking for a person that is relentlessly persistent in fine-tuning how we should position our brand in a way that resonates with our multiple audience segments and aligns with our mission. This person should be regularly testing tone, phrasing, and the hierarchy of our USPs. They should experiment with different formatting and mediums to identify what yields the best results. Data, measurement, and reporting shouldn’t scare you but should be seen as tools to better understand the impact your work is making on the brand. We are looking for a leader who can wear multiple hats: strategist, project manager, and creator. This person should have an entrepreneurial mindset and be passionate about building a strong brand presence for our company. Our vision is to enable businesses of all sizes to sell their products globally, and we need a leader who is dedicated to pursuing this goal with determination.
What you’ll do:
- Help Easyship grow its brand by producing inspirational and educational content for its diverse community of entrepreneurs and merchants across the globe
- Work closely with content writers and designers to develop and execute an engaging and measurable content strategy that supports our company objectives
- Support the performance marketing team by providing content production & amplification frameworks
- Responsible for content production and social publishing for our global content strategy including Press Releases, White Papers, Case Studies, and media advisories
- Create, deploy & update content tones & voice guidelines for Easyship
- Provide editorial governance and stewardship so all content from Easyship is consistent with our brand voice, style and tone
- Plan, create and review content pieces to drive maximum conversion across all stages of the user journey
Who you are:
- 5+ years of experience working in a communications and/or content role, preferably with B2B SAAS experience – or within the shipping & logistics industry
- Impeccably strong communication abilities in a highly collaborative & complex environment. Must be able to understand the company goals, mission, and values and translate them to our audiences
- A track-record of testing with a relentless and rigorous pursuit of consistently developing better content and messaging frameworks
- Experience planning and writing high-caliber press releases, white papers, and case studies
- Strong writing, proofreading, and editing skills with the ability to develop and maintain an authentic voice
Nice to Have:
- Experience within the shipping & logistics industry
- A PR background
- Track-record of successful media relations
What you’ll get:
- Competitive Equity Package: Earn more than just a competitive salary. Receive equity shares to gain wealth as the company grows.
- Dental Insurance: Your health and well-being is important to us!
- Gym & Wellness Reimbursement: Training for a big race? Don’t sweat it. We offer gym reimbursement for all employees.
- Generous Vacation Policy: We think time off is essential… and we encourage it!
- Duvet Day: Perfect for those cold winter days, when you don’t want to escape the warmth of your bed!
- Mental Health Day: You deserve a day off! A chance to recharge and enjoy ‘Me Time’
- 4 weeks of ‘Work from Anywhere’: Whether you’re working from the beautiful beaches in the Bahamas or by the fireplace on your ski trip in Switzerland - just make sure to send us a picture!
- Professional Development: We’re here to help you hit your career goals to help get you where you want to be.
- Company issued laptop: Who wants to work from their personal laptop? Let’s keep work and personal life separate!
- Unlimited Coffee, Drinks & Healthy Snacks: Because we love spoiling our team!
- Annual Team Summit: Got the travel blues? Our all-team summit in Hong Kong is a good place to start.
- Free Bicycles - We provide free cycles for employees, whether its a bike ride for exercise or to grab lunch!
- Flexible Working: We offer you an autonomous environment to perform at your highest level!
Headquartered in London with offices in New York, Hong Kong, Singapore, Melbourne, Toronto, and Taipei – our team is global and growing. We encourage you to apply if a challenge excites you. Come and join the Easyship team!
Get to know our marketing through the eyes of Chris Henderson, our Head of Special Projects.
