Job Location: New York, NY or San Francisco, CA
At dYdX Trading, you will have an opportunity to build state-of-the-art decentralized technology that will redefine global financial markets. By joining us at this early stage you will make fundamental decisions that will shape the course of dYdX.
→ Learn more about working at dYdX
ABOUT dYdX
- We’ve built the world’s leading decentralized exchange for advanced trading of crypto assets
- dYdX is founded by an ex-Coinbase, ex-Uber engineer, with a Princeton CS background. Our team has previous experience at Google, Bloomberg, Amazon, Facebook, Lyft, NerdWallet and other top companies
- We're a world-class team with top backers and advisors, including Andreessen Horowitz, Polychain Capital, Paradigm, DeFiance Capital, Brian Armstrong, Fred Ehrsam, Naval Ravikant, Elad Gil and more
RESPONSIBILITIES:
You will work cross functionally across the organization to optimize all public communications regarding dYdX. This will include:
- Operating dYdX’s Twitter account (and all other social channels including but not limited to Discord, Reddit, Youtube, LinkedIn, TikTok, etc.) and strategy with the goal of increasing brand awareness, brand positioning, growth, and new user acquisition
- Help executives with their Twitter and general social media communication and strategy
- Create, edit, and launch all dYdX announcements + press releases, blog posts, podcasts, and email communications such as new product announcements, features, promotions, and newsletters
- Work with external PR firm(s) to organize and optimize dYdX’s PR strategy and appearances across all major channels
- Create data driven reports and dashboards for all social channels and utilize data to improve future posts and strategies
- Create new help docs and edit existing ones to ensure accuracy and alignment with the product
- Coordinate with external provider(s) to manage translations for the dYdX product
REQUIREMENTS:
- Minimum 2-4 years of experience in a communications-oriented role
- Extremely active on Crypto Twitter and other crypto-related platforms. Strong ability and desire to create relevant crypto memes
- Large Twitter following on a personal account or demonstrated ability to grow one in a professional capacity
- Ability and desire to create both extremely professional and casual content
- Ability to create, organize, and manage a variety of campaigns globally while tracking detailed performance data and continually iterating on approaches
- Ability to develop and ship a consistent pace of multi-channel content, and the ability to manage the content distribution infrastructure as needed
- Deep understanding of the global crypto ecosystem and zeitgeist
- Deep desire to work with and grow dYdX’s user base globally
- Execution and detail oriented with the humility, drive, and scrappiness to get things done
- Project management, time management, and ability to multitask
- Exceptional written and verbal communication skills across all mediums