Dovetail is the world’s leading customer insights hub, helping thousands of teams build better products. From user feedback and customer interviews to support tickets and sales calls, Dovetail helps you uncover insights fast—no matter the method. Driven by ambition and innovation, the Dovetail team is customer-obsessed and on a mission to help the world improve the quality of every thing. Join the ranks of Atlassian, The New York Times, Spotify, Universal, Porsche, Starbucks, and thousands more as they put their customer first with Dovetail and improve the quality of their thing.

Founded in 2017 by Benjamin Humphrey and Bradley Ayers, Dovetail has 100+ employees across offices in Sydney and San Francisco.

Are you passionate about creating captivating animated and video content to ignite conversations online? We’re searching for a dynamic content creator to join our growing team of specialist creatives.

In this role, you'll dive deep into crafting engaging content that resonates with our audience, grows our community, and amplifies Dovetail’s presence across social media platforms. You'll have the freedom to bring fresh ideas, experiment with bold creative, and be a part of a close-knit team that’s constantly improving and evolving our brand to deliver the best experience for our customers.

What you'll do

  • Engage and grow our audience. Produce content that captures attention and encourages interaction to excite and expand our audience. Experiment with different content formats to find the right mix for our audience.
  • Set trends. Stay ahead of social media trends to tailor our content strategy for maximum impact and engagement. We have a high quality bar, so we’re looking for someone who’s got their finger on the pulse, has a keen eye for aesthetics, and isn’t afraid to push boundaries.
  • Drive brand awareness. Develop tactical brand campaigns with our marketing and product teams to reach new audiences and increase brand awareness. You’ll also proactively look for opportunities to improve and evolve our brand persona.
  • Manage content creation. Develop dynamic and immersive animated and video content that aligns with our brand identity and vision with persuasive and on-brand copy that captures our brand's voice and values.
  • Innovate our product stories. Transform product updates and features into compelling narratives through creative social media campaigns that resonate with our audience.
  • Remix existing content. Repurpose existing content from diverse sources into fresh and captivating social media content, maintaining a consistent brand narrative.
  • Share insights. Dive into analytics to uncover insights that fuel creative strategies, focusing on content performance and audience behavior.

Your background

  • Social media. You have a deep understanding of social media platforms, trends, and storytelling techniques, complemented by analytical skills to measure performance and optimize future campaigns.
  • Channel engagement and growth. A portfolio that demonstrates experience in creating social media content with strong audience engagement and growth, working with modern software such as Adobe Creative Cloud, CapCut, Notion etc.
  • Brand champion. You understand how to achieve brand cohesion across all channels with the ability to translate brand strategy, identity and voice into intentional, thoughtful creative visuals and copy.
  • Highly collaborative. Comfortable working cross-functionally with adjacent roles to plan and deliver projects with velocity and intentionality.
  • Excellent communication. Ability to convey opinions, thoughts, and feelings with other teammates, founders, and customers. Honest, thoughtful, and transparent communication is critical.
  • Pragmatic and adaptive. You thrive in a dynamic, fast-paced environment and are adept at managing multiple projects and meeting deadlines independently.
  • A great attitude. The right attitude towards a sense of urgency, risk, and uncertainty about the future that comes with working at an early-stage startup. This is an opportunity to be involved in an exciting journey from the very start.
  • Self-starter. You demonstrate a strong sense of ownership over projects, take initiative to seek solutions independently and know when to bring in members of the team to collaborate.

At Dovetail, we’re passionate about building and fostering an environment where every team member feels supported and valued. We celebrate individualism, welcoming everyone to show up as their authentic selves every day. It’s no secret that diversity builds the best teams, large or small, so we highly encourage applications from people who identify as part of an under-represented group. Please take a peek at Dovetail’s commitment to Program 50/50 and hear why we’re officially a Great Place to Work on our careers page for more info!


  • Equity for everyone. We put our money where our mouth is. No matter your role, we provide equity for all along with competitive salaries. See your investment grow as Dovetail grows.
  • Annual retreats. We aim to go away every year to celebrate achievements and have some fun as a team. New Zealand followed by the Whitsundays… where to next?
  • Equal parental leave. We offer an inclusive framework of 20 weeks equal paid leave to support new parents. Every family is unique, so you make the call how you’d like to take care of what matters most.
  • Modern and pet friendly offices. Bring your pooch to our modern, ergonomic offices in the heart of Surry Hills. We also host monthly events for the whole team to connect and unwind.
  • Flexible work-life balance. We love our bright and shiny offices, celebrating wins together, and working on super collaborative and cross-functional projects. While our teams love coming together IRL, we also let you make the call on how and where you want to work.
  • Develop and grow. Take a course, attend a lunch and learn, or head to a conference to help you grow! We love to support you any way we can, so expect Dovetail to be your #1 fan when it comes to achieving your career goals.
  • Extra paid days off. Enjoy ad-hoc KitKat days to take a step back and spend it however you like. Hit the beach, spend time with your family, pick up that hobby you’ve been meaning to try, or anything in between!
  • Health is wealth. We believe that everyone has the right to mental wellness and support. So every Dovetailer has access to Uprise (Employee Assistance Program) for themselves as well as their families.
  • Floating public holidays. Public holidays don’t always align with when you want to take leave. So the choice is yours when it comes to swapping public holiday leave for a later date. You do you!

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