DNA is currently seeking a Senior Associate (Senior Account Executive) to join its growing practice in its New York office.
DNA helps its client partners negotiate the healthcare sector’s ever-changing commercial, regulatory, scientific and communications landscape. DNA understands that every patient, disease and therapy is different. As is every message, stakeholder and challenge.
Therefore, DNA’s approach involves: Different thinking to develop strategically relevant platforms with clear and measurable goals; applying Different insight to understand how to change the behavior of those it engages with and; adopting a Different attitude to inject a real sense of passion and collaborative spirit into everything it does.
This meaningful development of strategic, engagement, educational and behavioral change programs ensures DNA can help deliver initiatives which are As Different as You.
What You Will Be Doing
Our team in New York City is seeking a Senior Associate for its growing healthcare practice.
We are looking for someone who is passionate about healthcare and making a difference in the lives of patients living with various diseases and conditions. The Senior Associate will work closely with senior and junior staff members across several teams to provide counsel and manage day-to-day work, in addition to serving as a key client contact.
The successful candidate will be a strong leader with excellent writing and communications skills and an ability to translate client needs into project plans. The candidate should have agency or related experience with a background in healthcare communications, including experience leading digital program elements. The person in this role will help develop and implement engagement campaigns for a variety of healthcare clients, including pharmaceutical companies, hospitals and health systems.
- Manage account team implementation of agreed upon programs to quality standards are met and desired results are delivered on-budget.
- Lead project management, including development and updating of tools to ensure all activities are moving forward and tracking against deadlines.
- Leverage traditional media as well as influencers and digital/emerging technologies for PR programming.
- Develop a range of external and media materials including press releases, key message documents, pitches, social media content, etc.
- Manage event and activation logistics in a variety of settings.
- Set and meet campaign measurement and evaluation criteria.
- Identify the training and development needs of junior staff and provide opportunities which enable staff members to reach their full potential.
- Assist in financial management for clients, including development of invoices and activity reports.
What We Are Looking For...
- 2-3 years’ experience in public relations at an agency or corporate in-house (healthcare experience required);
- Fluency and/or familiarity with digital and social media required;
- Experience working on multi-disciplinary (holistic) communication initiatives;
- Strong understanding of the relationship between traditional public relations and the use of current online/digital technology and social media;
- Solid working knowledge of key online/offline media influencers/journalists;
- Strong budgeting and financial management skills;
- Experience with clients and accounts that are measurement and evaluation driven; and
- Strong presentation skills, poise and professionalism.
Dna is proud to be an Equal Opportunity/Affirmative Action employer. Dna recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
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