About us

dmg events is an international exhibitions and publishing company. We attract more than 425,000 visitors to our global portfolio of 80 exhibitions each year. Through our global events, our aim is simple. We want to accelerate business through face-to-face events, which is why we work so hard to bring people together, creating opportunities for them to network, learn and do business. dmg events is part of the Daily Mail Group Trust (DMGT). DMGT Manages a diverse, multinational portfolio of companies with total revenues of £2bn, that provide businesses and consumers with compelling information, analysis, insight, events, news and entertainment.

Job Description:

Sales Strategy and Planning

  • Develops new and manages existing client accounts for the events cluster.
  • Maintains a plan for continued client management and follow-ups to increase upselling and new business opportunities.
  • Sell sponsorship and branding solutions in accordance with set targets to ensure revenue budget is achieved.
  • Analyze market trends and competitor activities to identify new opportunities.
  • Work with the Director of Sponsorship to identify new commercial opportunities and develop relationships with local and international clients

Sales Execution

  • Directly engage in high-level sales negotiations and secure key accounts.
  • Actively conducts face to face and online sales meetings and maintains a consultative sales approach with a strong closing dimension. Monitor and assess the effectiveness of sales strategies, adjusting as needed.
  • Use market insights to identify new business opportunities.
  • Visit exhibitions and other events to connect with new business opportunities.
  • Update and maintain accurate SalesForce records and pipeline daily.
  • To complete accurately and share the weekly feedback and monthly reports with the line manager.
  • Work closely with the marketing team to develop campaigns and generate leads.
  • In accordance with the accounts department assist with the collections due for sponsors sales.

Client Relationship Management

  • Build and maintain strong relationships with key stakeholders and sponsors understanding their business and marketing needs.
  • Act as a point of contact for these clients, addressing their needs and going above and beyond to deliver to their expectations.
  • Ensure customer satisfaction and retention through excellent service.

Collaboration

  • Collaborate with other departments such as marketing, event director, content team, operations and finance to ensure seamless execution of the sponsorship deliverables.
  • Co-ordinate with internal teams to address client needs and deliver on commitments.

This candidate will have an entrepreneurial mindset, with great sales expertise for consultative selling. A deep understanding of the conferences and exhibition business is an advantage. Effective communication, strong negotiation skills and relationship-building are essential for this role.  

Requirements and skills required:

  • Min 3-5 years of B2B sales management and account handling experience
  • Previous relevant experience in events company is a must
  • Able to sell with a consultative approach
  • Familiarity within the construction, real estate, financial and tech industries
  • Experience in Middle East market is plus
  • Arabic written and spoken is a strong asset
  • Ability to communicate effectively and efficiently with a wide variety of senior clients and partners across multiple mediums, including phone, email, and face-to-face meetings
  • Highly motivated, ambitious, a desire to take ownership and responsibility to ensure the best outcome
  • Ability to work towards KPIs, using them as a motivational tool to hit and exceed targets
  • Adaptable and collaborative nature, working with colleagues across the team

 

Note:

This job description outlines the primary duties and qualifications expected of a Sponsorship Sales Manager. Specific responsibilities may vary based on organizational needs and team structure.

"Please take the time to read the job description, you must meet all the criteria set out above for your application to be considered. We do check all applications and suitable candidates will be contacted within 5 days. If you are not contacted by us within 5 working days, please consider your application unsuccessful at this time."

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