Digital Media Strategist (m/f/div)
Berlin, Cologne, Hybrid
This role is part of our Media Strategy team. We deliver end to end data driven campaigns which foster both creativity and performance. Our specialty is creative, digital communication that drives performance, boosts brand awareness, and shifts market share for our clients such as eBay, Douglas, Aldi, Smart, and more! Our team in Germany is the only agency that combines technology, creativity and data to truly deliver state of the art solutions to make our clients grow and challenge the traditional agency landscape.
JOB PURPOSE
As a Digital Media Strategist (m/f/div) at DEPT®, you will be the connecting link between our client's business objectives and our agency's comprehensive service portfolio. You will work closely with our Client Service team to create and implement strategic plans for well-known brands in our client portfolio and help them navigate through the ever-evolving digital landscape.
Together with the Media Strategy Director, you will be the main driver for developing long-term digital marketing strategies including communication, performance, and media tactics in collaboration with our channel & tech experts. Together with our client service team, you present your team's work & ideas eloquently in workshops, QBRs, or other formats to our clients and partners.
We are looking for someone passionate about digital communication & emerging technologies, you should always have an eye on market trends and bring this enthusiasm to our clients & teams.
KEY RESPONSIBILITIES
- Collaborate with clients to understand their business goals, target audience, and industry landscape
- Translate insights derived from data into a clear story to convince the client
- Develop innovative and data-driven digital marketing strategies that align with client objectives
- Leverage a deep understanding of marketing, technology, and innovation to create comprehensive plans that drive measurable results
- Work closely with cross-functional teams to ensure optimal execution of campaigns and projects
- Analyze campaign performance, providing insights and recommendations for optimization
- Stay ahead of industry trends and best practices to ensure our strategies remain cutting-edge
WHAT WE ARE LOOKING FOR
- Fluent in German & English
- Have at least 4 years of professional experience as a digital planner, communications or media strategist
- Possess deep knowledge of the technical as well as creative capabilities of the most popular digital marketers/networks (Search, Social, Display, Mobile, DOOH, etc)
- Independently conducts consumer research, develops data-based target group insights and derives holistic communication strategies, campaign plans, channel and media recommendations from these insights
- Can explain complex data and information in an easy and understandable manner to clients.
- Are a networker and because of this you are able to bring together our different disciplines and specialists;
- Have a high sense of responsibility and enjoy working independently
- Approach new tasks proactively and pragmatically
WE OFFER
- Company pension scheme
- Flexible working hours, working from home and abroad work
- Lease bike options / JobRad
- Personal development allowance to support your growth and continuous learning
- Health & Wellbeing - you have free, anonymous and unlimited access to 1-on-1 online coaching and mindfulness consultations with psychologists via chat, phone or video call
- €30 per month - You can use the flexible package for digital food stamps and/or fitness providers/sport clubs/massage studios, internet costs, and/ or public transport
- Future Bens - We cooperate with FutureBens and offer you exclusive access to sustainable, healthy products at attractive deals
- A reputation for doing good. DEPT® has been a Certified B Corp® since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.
- Awesome clients. Whether big or small, local or global — at DEPT® you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!
- The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
- Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities.
WHO ARE WE?
We are pioneers at heart. What does that mean? We are always looking forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.
Our culture is big enough to cope and small enough to care. Meaning, that with people across 30+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients problems, no matter where you are in the world.
DIVERSITY, EQUITY & INCLUSION
At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.
Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.
We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.
Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.
