Germany, hybrid
This role is part of our Growth marketing team. We deliver end to end data driven campaigns which foster both creativity and performance. Our specialty is creative, digital communications that drives performance, boost brand awareness, and shift market share for our clients including eBay, Douglas, Aldi, Smart, and more! Our team in Germany is the only agency that combines technology, creativity and data to really make our clients grow.
JOB PURPOSE
We are seeking an experienced and innovative Snr. Strategic Digital Marketing Consultant with a proven track record in the automotive industry, particularly in the rapidly evolving electric vehicle (EV) market in Europe. This role demands a visionary who can navigate the complexities of new legislation and market dynamics to help our clients stand out and succeed. You will also provide strategic guidance to our project teams at the client site, enhancing our overall performance and competitiveness.
KEY RESPONSIBILITIES
- Market Analysis and Strategy Development: Utilize your in-depth market analysis experience to identify opportunities and challenges in the EV sector. Develop and implement comprehensive digital marketing strategies tailored to new or rebranded automotive clients.
- Client and Team Consultation: Serve as a trusted advisor to clients and our internal project teams, providing strategic insights and actionable recommendations to enhance market presence and drive growth.
- Innovative Positioning: Develop innovative and cost-effective positioning strategies that address the rising costs due to EU regulations, aiming to increase conversions and market share.
- Campaign Oversight: Guide the planning, execution, and optimization of digital marketing campaigns across various channels (e.g., website, social media, SEO, PPC, email marketing) through strategic advice rather than hands-on involvement.
- Guidance: Provide guidance to our project teams to improve their understanding and capabilities in the automotive market, ensuring our strategies are robust and competitive.
- Performance Tracking and Reporting: Oversee the monitoring and analysis of campaign performance metrics, providing regular reports and strategic insights to clients and internal teams.
- Innovation and Trends: Stay updated with industry trends, emerging technologies, and best practices. Introduce innovative approaches to digital marketing that align with the evolving automotive landscape.
WHAT WE ARE LOOKING FOR
- Minimum of 5 years of digital marketing experience, with a significant portion in the automotive industry. Proven experience in the EV market is highly desirable
- Strong analytical skills, strategic thinking, and creativity. Proficiency in digital marketing tools and platforms
- Deep understanding of the European automotive market, including key trends, challenges, and regulatory impacts on marketing strategies
- Excellent verbal and written communication skills, with the ability to present complex information clearly and persuasively
- Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously
WE OFFER
- Company pension scheme
- Flexible working hours, working from home and abroad work
- Lease bike options / JobRad
- Health & Wellbeing - you have free, anonymous and unlimited access to 1-on-1 online coaching and mindfulness consultations with psychologists via chat, phone or video call
- €30 per month - You can use the flexible package for digital food stamps and/or fitness providers/sport clubs/massage studios, internet costs, and/ or public transport
- Future Bens - We cooperate with FutureBens and offer you exclusive access to sustainable, healthy products at attractive deals
- A reputation for doing good. DEPT® has been a Certified B Corp® since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.
- Awesome clients. Whether big or small, local or global — at DEPT® you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!
- The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
- Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities.
WHO ARE WE?
We are pioneers at heart. What does that mean? We are always looking forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.
Our culture is big enough to cope and small enough to care. Meaning, that with people across 30+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients problems, no matter where you are in the world.
DIVERSITY, EQUITY & INCLUSION
At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.
Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.
We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.
Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.
