Why Deliveroo? 

When you first think about Deliveroo, you probably think of getting great food to your house in less than half an hour. Awesome right? But behind the scenes is the real story. This story is one of high growth, huge challenges and an enormous opportunity ahead of us.

We want to be the definitive food company - the app you go to any time you have a hunger pang. We are transforming the way people think about food. We’re a technology driven company at the forefront of the most rapidly expanding industry in the world, so come and join us for the ride.

 

The Role 

We’re looking for a marketer to join the Deliveroo Italy marketing team to lead, support the strategy, plan and measure ATL Media and Brand Campaigns.

This role will report into the Head of Marketing Italy and work closely with the local and global marketing teams, our local media agency, external creative agencies and internal creative studio to deliver best-in-class media strategy, creative brand campaigns and activations that deliver against our marketing and business goals.

A successful candidate will be an entrepreneurial, independent and hands-on brand-builder. S/He will have a passion for all things marketing related, growth and loyalty campaigns, e-commerce mechanics and have a natural ability to think strategically to solve business problems. S/he will be a self-starter, comfortable with ambiguity in a fast-paced and ever-changing environment, and able to think big, while paying careful attention to details.

 

Responsibilities

To make us the most known and relevant food delivery service in Italy, the role will be responsible for:

  • Managing and planning ATL media and local activation budgets
  • Delivering media strategy & multi-channel campaigns partnering with local and global agencies
  • Planning, budgeting and tracking all the activities, in order to direct report results to Head of Marketing and HQ marketing Team 
  • Managing creative production process for global campaign localization across different channels and local production
  • Ensuring all ATL and brand campaigns deliver against our briefs, with clear objectives & - functional collaboration - effectively partner with teams across the business- both locally and centrally- including Content, CRM, digital, PR/Comms, and brand social  to develop the optimal strategies and plans to drive relevance with our consumer
  • Building brand partnership among different channels by leveraging relevant moments/topics and restaurants
  • Measurement & effectiveness - working with the Data Science team, Insights and other relevant stakeholders to drive our test & learn approach to better understand the impact of our activities and drive continual improvements 

Requirements

  • 6+ years experience in marketing dept. or agency experience running successful insights-led integrated ATL/offline/online marketing campaigns, with proven ability to manage large-scale media budgets
  • Deep knowledge of the Italian media landscape, agencies and vendors of different channels (TV, OOH, Radio, Etc.)
  • A proven experience in managing brand and to lead project management on creative campaigns
  • Experience in data measurement of offline/brand channels (e.g. TV) is preferred
  • Highly skilled in the English language, both written and spoken. You will work in an international environment, all our calls and presentations must be in English
  • Detail oriented executor. You're skilled at planning, organising, prioritising and executing simultaneous projects and activities at once. You can prioritise high impact activities and keep complicated projects moving forward.
  • A self-starter attitude that’s comfortable with constant change and enjoys working in a fast-paced environment.
  • Proven track record in making things happen - delivering results quickly and efficiently.
  • A creative problem solver who can think things through analytically.
  • A proactive, can-do attitude, full of great ideas and able to get stuff done autonomously.
  • Great stakeholders and communication skills with a passion for building strong relationships, with proven experience to manage agencies & in-house teams

Life at Deliveroo

We are a growing team, with very large impact, seeking to answer some of the most interesting questions out there. We move fast, we’re always looking for new ideas and we’re very transparent about the decisions we make and why we make them.

There are so many questions we need to answer and plenty more we haven’t even encountered. How do data and technology help restaurants to grow as consumer habits change? How can we predict what someone wants to order for dinner long before the idea has even crossed their mind? At Deliveroo these are just some of the tough problems we are solving - and there is no challenge that cannot be yours. No solution is owned by a particular team, which means the scope for growth and personal impact is enormous.

 

Benefits and Diversity 

At Deliveroo we know that people are the heart of the business and we prioritise their welfare. We offer a wide range of competitive benefits in areas including health, family, finance, community, convenience, growth, time away and relocation.

We believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander. All you need is a passion for (most) food and a desire to be part of one of the fastest growing start-up’s around.

 

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