The role of the Lead, Sales Strategy UK/IE is to ensure that we deliver a market-winning proposition to a customers and restaurants across our UK and Irish markets. This role will involve working very closely with the Directors of Commercial and GMs in these markets to define our sales strategy, and ensure our teams are performing strongly. This is about getting to understand the intricacies of each market, really getting to know the teams there, and making sure we win, whatever it takes.


  • Work with the Directors of Commercial and the Central Sales Strategy team to create and localize the global sales strategy
  • Track performance and own specific P&L items for the region
  • Create KPIs for the region
  • Provide sales intelligence to the local teams by carrying out routine and ad hoc reporting and analysis for our global sales portfolio
  • Collaborate with the Commercial teams on aligning processes and highlighting innovations that we might want to replicate elsewhere
  • Roll-out major projects across markets
  • Advocate on behalf of the markets, including giving visibility of their needs/feedback to Tech and BI

Reporting lines

  • Reports to Director of Sales Strategy

Core competencies

  • Adaptable with a “can-do attitude” - is positive and proactive, and energised by working in a fast-paced environment characterised by constant change
  • A great relationship builder - has a passion for building strong relationships across different cultures, working styles and timezones, and is able to quickly gain the trust and respect of others
  • Analytical and able to quickly prioritise - is able to quickly identify opportunities, issues, inefficiencies and how big these might be; knows when to get more data vs when to just make a call
  • Decisive - makes good decisions quickly, sticking to them unless there’s an excellent reason not to
  • A creative problem-solver and “fixer” - is able to remove barriers and bottlenecks through collaboration, creativity and resourcefulness.
  • Able to keep many plates spinning – is able to stay on top of a wide range of topics across multiple markets, giving most attention to those that need it without neglecting others (including balancing the need to fix burning issues, without losing sight of the bigger-picture)


  • 5+ years of relevant professional experience
  • Revenue Management experience, with a strong Commercial acumen
  • Excellent communication skills - ability to work with multiple stakeholders in different countries
  • Proficient in Excel and PowerPoint

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