Decoded, now part of Media.Monks and S4Capital, is a full-funnel marketing, advertising and design company creating breakthrough campaigns with unrivaled performance. Challenging convention, it took some of the best talent from strategy, creative, media, design and the DTC world and put together a new way of working to bridge the gap between meaningful storytelling, data-led optimizations and commerce. Decoded services global clients like T-Mobile, Intuit, Visa, CareerBuilder and SC Johnson from its offices in New York and Los Angeles.
Media Buyer, Search
at Decoded (a Media.Monks company)
New York, NY
About The Role
In everything you do, you will be data driven at heart, leveraging core statistical principles to help us separate the signal from the noise, and ensure your strategic decisions are backed with analytical rigor. As a Paid Search Media Buyer, you will strategize the best paid media efforts to optimize campaigns for clients.
CHARACTER QUALIFICATIONS
You are seeking to make a large impact at a rapidly growing startup.
You are a self starter with very high standards for your work.
You possess excellent problem-solving and critical thinking abilities.
You have the desire to grow as a leader and mentor to colleagues.
RESPONSIBILITIES
Grow clients businesses by optimizing marketing campaigns across Search Marketing platforms including Adwords and SA360
Routinely conduct data analysis to uncover insights, inform campaign improvements, future media plans, and testing opportunities.
Develop strategic testing plans based on client goals to maximize both performance and learnings.
Package client ready campaign insights and reports, recommend actionable next steps that will improve performance and drive business results.
Development of innovative A/B tests and experiments.
Think holistically as a marketer & learn to translate business needs into comprehensive media activations.
EXPERIENCE REQUIREMENTS
Minimum 1 years in a SEM performance marketing role
Proficiency with Google Ad Words and / or SA360
Proficiency with Excel
BA/BS degree (Finance, Economics, Mathematics, Statistics a plus)
Demonstrated record of excelling in previous roles and responsibilities.
Strong analytical, quantitative, and problem-solving skills.
Strong written and verbal communication skills.
Detail oriented and organized.
Ability to thrive in a very fast paced environment.
BONUS EXP: Advanced skills in Excel, SQL, R, Python.