Who we are:

We are Dataminr. Our advanced AI platform delivers relevant, actionable information alerts in real time. We detect the earliest signals on real-time risks within an increasingly diverse and complex landscape of publicly available information, enabling more effective risk mitigation strategies, faster response, and better crisis management for public and commercial sector organizations across the globe.

We've grown to over 450 talented employees across six global offices and raised $392 million in funding at a $1.6 billion valuation in our most recent investment round. Our culture promotes cross-team interaction, work-life balance and the sharing of information and ideas because it enables us to do our best work together and have fun.

We are a mission-driven company committed to the power of AI and real-time information as a force for good in the world. Join us and help the world operate in real time.

Who are you:

The ABM Marketing Manager, DACH will be responsible for leading the development, implementation, execution and measurement of marketing programs, i.e. account intelligence gathering, demand creation, reputation support, and sales enablement, in agreed-upon large or key accounts to support specific sales objectives.

Through an in-depth understanding of account based marketing principles, you’ll help to communicate the Dataminr value proposition to select audience segments across DACH.The ideal candidate will have a proven track record in building and managing field marketing programs, developing and executing strategic account-based marketing campaigns, taking an analytical approach to developing account specific marketing plans and engaging with sales leadership at the highest level. 

This role requires a highly organized, hard-working individual who thrives in a fast-paced environment where collaboration across teams is crucial to success. The ideal candidate has excellent communications skills and 5-7 years of B2B marketing experience in a SaaS organization, technology company, or start-up environment. Experience building an account based marketing program in a new market, along with marketing to a complex set of audiences a plus. This role reports to the Vice President, Marketing - EMEA/APAC. 

Key Responsibilities:

  • Drive account specific marketing planning aligned to sales strategies for account-appropriate offerings
  • Define the target audience within the account and develop an execution plan to increase awareness, reputation and consideration for Dataminr’s services and solutions.
  • Focus on the buyer’s journey and deploy the right programmatic and account-specific tactical mix to deliver the right content at the right time
  • Create and execute annual and quarterly marketing plans for targeted list of accounts in order to  deepen Dataminr’s relationship - from new customer acquisition to accelerating opportunity close to expansion
  • Build trust as an advisor to the business, challenge the status quo, and prioritize ABM programs based on strategic impact to the account.
  • Develop, test and optimize messages and campaigns across all channels (online, print, events, etc.)
  • Collaborate with Marketing, Sales and creative teams to deliver collateral, web content, emails, event messaging, strategic communications and other assets that drive customer engagement; Partner with external agencies as appropriate
  • Be comfortable and familiar with creating foundational marketing assets for Sales Enablement initiatives such as pitch decks, fact sheets, case studies, personas, and competitor analysis 
  • Regularly produce reports on success of campaigns and programs across platforms
  • Create framework to address requests based on unplanned Sales opportunities and business development needs, as well as real-time event-based communication needs 
  • Create and deliver case studies for Sales
  • Collaborate with Design for creation of tools and templates
  • Partner with Product Marketing to support key release dates and product communications  

Desired Skills and Experience: 

  • 5-7 years of B2B demand generation/field marketing experience with proven account based marketing specific knowledge and skills
  • Ability to develop messaging, and apply to marketing & sales material 
  • Experience developing, executing, and measuring lead gen and nurture programs for B2B audience
  • Self-starter who has built programs from the ground up 
  • Strong writing and editing skills
  • Detail oriented and deadline-driven
  • Agile, collaborative, positive attitude, and flexible
  • Able to prioritize competing projects
  • Not afraid to ask questions
  • Experience working with CRM and marketing automation/email tools such as Salesforce and Pardot

     

    Competitive Perks and Benefits - More information will be shared at interview stages.

    Dataminr is an equal opportunity and affirmative action employer. Individuals seeking employment at Dataminr are considered without regards to race, sex, color, creed, religion, national origin, age, disability, genetics, marital status, pregnancy, unemployment status, sexual orientation, citizenship status or veteran status.

    Dataminr will collect and process your personal data. All personal data will be processed in accordance with Dataminir's data privacy notice available here: https://www.dataminr.com/privacy-policy and applicable data protection laws. By providing your details and applying via our careers website, you acknowledge that you have read our data privacy notice. If you have any queries, please contact the People Team at hr@dataminr.com or our Legal department at  legal@dataminr.com.

     
     

Apply for this Job

* Required

  
  


U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at Dataminr are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Form CC-305

OMB Control Number 1250-0005

Expires 1/31/2020

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

Because we do business with the government, we must reach out to, hire, and provide equal opportunity to qualified people with disabilities1. To help us measure how well we are doing, we are asking you to tell us if you have a disability or if you ever had a disability. Completing this form is voluntary, but we hope that you will choose to fill it out. If you are applying for a job, any answer you give will be kept private and will not be used against you in any way.

If you already work for us, your answer will not be used against you in any way. Because a person may become disabled at any time, we are required to ask all of our employees to update their information every five years. You may voluntarily self-identify as having a disability on this form without fear of any punishment because you did not identify as having a disability earlier.

How do I know if I have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Blindness
  • Deafness
  • Cancer
  • Diabetes
  • Epilepsy
  • Autism
  • Cerebral palsy
  • HIV/AIDS
  • Schizophrenia
  • Muscular dystrophy
  • Bipolar disorder
  • Major depression
  • Multiple sclerosis (MS)
  • Missing limbs or partially missing limbs
  • Post-traumatic stress disorder (PTSD)
  • Obsessive compulsive disorder
  • Impairments requiring the use of a wheelchair
  • Intellectual disability (previously called mental retardation)
Reasonable Accommodation Notice

Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.