Dandy is a business-in-a-box for dentists. Our vision is to become the operating system for every dental office in America by leading the transition to digital dentistry for the $200 billion industry. Headquartered in New York City, Dandy is backed by the world's leading venture capital investors.
Job Description
As we grow out our go-to-market strategy, we’re hiring our first Product Marketing and Communications lead to build product marketing and communications infrastructure, craft messaging around our offering, and work closely with the GTM to execute an aggressive growth strategy.
What You'll Do
Understand market trends, customer requirement, usage and buying behavior to better position Dandy product offerings
Gather competitive intelligence on key competitors and develop battle cards for sales teams to help maintain differentiation in our go to market initiatives.
Manage and develop the Dandy website as well as product collateral like data sheets, case studies, presentations, white papers and product collateral for internal sales resources
Communicate the value proposition and product positioning for the maximum success for Dandy
Create a customer reference program to engage our customers and showcase success for the highest value realization
Define market segmentation to develop the right marketing strategy for maps to targeted buyers and highest business opportunities
Conduct ROI and Total Cost of Ownership Analysis for utilization in sales proposals
Direct a the content marketing function, design, and customer marketing aspects of Dandy
What We're Looking For
5+ years of experience in Product Marketing and/or Communications
Experience in B2B high growth tech company environment
Understanding on how to create great product experiences combined with marketing and product functionalities
Excellent written and oral communication skills with staff, colleagues and third parties
Overall track record of professional and academic success
With the above stated, we are open to candidates of all backgrounds and encourage you to apply if interested!
Bonus Points For:
Outstanding professional references to share
Experience with marketplace models
Part of a startup acquisition or IPO
Relentlessly positive attitude, strong sense of humor, and the ability to have fun at work
Benefits
Best in class healthcare including medical, dental, and vision
Competitive salary and equity packages
Fully stocked kitchen with snacks and coffee
401k program
Dandy is proud to be an equal opportunity employer. We are committed to building a diverse and inclusive culture and celebrate authenticity. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, protected veteran status, or any other legally protected characteristics.