Curology is the largest player in the customized skincare space. Over the last 12 months alone, we grew revenue 300% and doubled headcount. In January 2018, we closed a new round of VC funding, which has allowed us to continue this rapid pace of growth. Our mission is simple: to make personalized skincare accessible and convenient for all.

As a Consumer Insights Manager, you will become an expert on both Curology’s internal and external data to create compelling narratives on behalf of the brand. Armed with this knowledge, you will collaborate with cross functional teams (technical and non-technical) to ensure analysis is shared and data is translated into actionable insights and consumer facing stories.

What you’ll do:

  • Identify key (sub) category opportunities and drivers to guide brand and innovation development. This would include conducting comprehensive market research (focus groups, customer testing, pricing research, marketing messaging, claims language) to direct ongoing product development, marketing efforts, and various business initiatives  
  • Monitor all relevant metrics related to brand awareness growth and find innovative ways on different media platforms (Instagram, Facebook, forums, chats, Twitter, Reddit, online publications and more) to generate needed data and collect feedback for further analysis
  • Execute primary research projects, providing analysis and insights, identifying most efficient methods of achieving business objectives
  • Drive studies with topics ranging from consumer behavior, product usage, on-platform lifestyle trends, competitive analysis, company milestones and larger industry trends
  • Identify pain points of Curology’s customer experience by analyzing customer support data
  • Leverage analysis to help eliminate customer pain points and build a better experience
  • Help set up in depth quantitative consumer studies to understand member preferences, habits & practices and psychographics.
  • Conduct advanced statistical analysis on consumer data to identify trends and discover insights
  • Own Curology’s customer segmentation efforts and update previous analyses as necessary
  • Perform conjoint analysis to evaluate product offerings, potential new features, and value propositions

What we’re looking for:

  • B.A./B.S. required
  • Genuine passion for skincare and familiarity with the industry
  • 3 - 5 year experience in consumer insights or market research
  • Experience designing surveys and analyzing results
  • Experience running, or helping run a focus group
  • A team player who can work independently and in a fast-paced environment while juggling multiple projects at once
  • Ability to identify trends not only from quantitative data, but also qualitative analysis of content in the context of the current media and pop culture landscape
  • Strong foundation in quantitative statistics research (regression analysis, decision trees, clustering, etc.) and familiar with various other market research methodologies
  • Strong SQL and Excel skills, with proficiency in statistical tools such as SPSS, SAS, R, MLlib, or other statistical software package
  • Experience with Looker or Tableau
  • Ability to uncover relationships between consumer behavior and survey data using statistics

Bonus points for:

  • Graduate degree in Statistics or other related quantitative discipline
  • Subscription service/startup experience
  • Interest in beauty, skincare, cosmetics

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