Curaleaf Holdings, Inc. (CSE: CURA) (OTCQX: CURLF) is the leading vertically integrated multi-state cannabis operator in the United States. It is a high-growth cannabis company with a national brand known for quality, trust and reliability. The company is positioned in highly populated, limited license states, and currently operates in 12 states with over 40 dispensaries, 12 cultivation sites and 11 processing sites. Curaleaf has the executive expertise and research and development capabilities to provide leading service, selection, and accessibility across the medical and adult-use markets, as well as the CBD category through its Curaleaf Hemp brand

The Director of Sales will be responsible for leading the sales team in Oregon and ensuring strategic goals are met and exceeded. This will include the building and maintenance of customer / dispensary relationships, new business development, recruiting and hiring of additional sales reps as needed, coaching and training of the sales team, management of sales activities, trade shows, promotions, influence on pricing and participation in market research that will lead to the launch of new / innovative products in our Curaleaf brand portfolio.  

We are looking for someone that has a proven commitment to the cannabis industry by keeping up to date with industry trends and laws. This position will work collaboratively with company leadership, industry partners, sales representatives, operations, and marketing to accelerate revenue growth. 

Essential Functions (included, but not limited to)

  • Develop and articulate a strategic and comprehensive business plan for the assigned territory
  • Train/coach all team members on that strategy
  • Manage Oregon sales revenue; forecast and deliver on regular monthly revenue targets
  • Manage, support and cultivate the development and growth of the team in a fast-paced, quickly evolving environment
  • Conduct regularly scheduled reviews with the sales team to discuss account reports, new opportunities, customer problems, competition, industry updates, and new product information
  • Establish budget, selling prices and approve deviations
  • Use metrics and data to support effective sales behavior
  • Respond swiftly and effectively to internal and external crises to assure satisfactory resolution
  • Develop leads into opportunities by nurturing relationships, understanding client problems, involving the correct decision makers, and helping clients understand the Curaleaf brand offering
  • Prepare weekly plan, weekly activity and forecast reports for tracking sales against stated goals
  • Work closely as a partner with operations, customer service and distribution to communicate and deliver upon customer demands
  • Ensure products are delivered on time and to order request; monitor inventory levels to avoid product shortage
  • Provide superior customer support to all internal and external partners
  • Promote goodwill and convey a positive image for our company

Minimum Requirements:

  • Bachelor's degree
  • At least 5 years of sales experience + 3 years of experience at a management level
  • History of setting and driving strategic sales initiatives
  • Current and valid driver’s license with a clean driving record
  • Ability for local travel, 20%
  • CPG Sales experience is preferred


  • Team player
  • Ability to adapt and prosper in an ever changing / competitive atmosphere
  • Strong problem-solving and analytical skills
  • Strong negotiation skills
  • Excellent oral and written communication skills
  • Excellent customer service skills
  • Able to grow and adapt to company growth and change
  • Passion for delivering value to the customer 

Curaleaf is an Equal Opportunity Employer

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