Join the Cult for the Summer: June 17th-August 16th, 2019
Work with an art partner and a senior copywriter to come up with modern and compelling ideas and write engaging advertising copy that communicates those ideas across a variety of media channels.
Work with a copywriter and a senior art director to create and design visual concepts that will result in memorable advertising campaigns.
- Work hand-in-hand with other creatives to develop effective branding and advertising campaigns
- Participate in ideation brainstorms (always remember there is no such thing as a bad idea)
- Collaborate closely with account/strategy interns to put together an end-of-apprenticeship project and presentation
- Leave CultHealth with work you can showcase and put toward your overall portfolio for future opportunities
HOW TO APPLY***:
CHOOSE ONE OF THESE THREE ASSIGNMENTS TO COMPLETE:
A. Creating Visual Impact
One technique used to create attention-getting advertising is to combine two unrelated visuals. For example, combine shoe and duck. A quick but expected solution would be to put shoes on a duck. But a more interesting idea might be shoes made of mallard duck feathers instead of leather. Or a shoe that is webbed and colored like a duck foot.
Now it’s your turn. Combine the words candle and sunflower. Sketch at least 10 ideas, each on its own sheet of paper. Submit your three favorite ideas. If needed, include short descriptions.
B. Brand Building
Create a new line of organic skincare products. Name it and describe your product concept. Create and design a bottle shape and label for three products in your line. Also, design a promotional poster promoting its launch. You may submit your work in any way you feel comfortable working: sketches, colored drawings, computer layouts…
C. Creative Samples
We want to know who you are as a creative person. Please share five of the favorite things you have created. You can include: photography, advertising, illustrations, designs, poems, raps, paintings, comedy routines, sculptures, cards, games, videos, websites, short stories, comic strips…you get the idea!
***PLEASE MAKE SURE YOU ATTACH YOUR ASSIGNMENT WITH YOUR COVER LETTER WHEN YOU APPLY.