Business Analyst


About Coupang Play

Coupang Play is here to redefine entertainment and make our customers wonder, "How did we ever live without Coupang?" With a wide range of international content backed by our strong product and engineering teams based out of Seoul, Mountain View, and Singapore — our vision is to build one of the most loved digital entertainment platforms.


Job Overview:

At Coupang Play you will work in a highly agile environment where every activity is centered around actionability. Working closely with internal stakeholders and mostly with Product Owners (PO), Business Analyst (BA) is to provide insights which play a pivotal role in Coupang’s decision-making process that are data-driven and customer-centric.

The BA is responsible for working with internal stakeholders to design scalable solutions that provide business critical insights and metrics that will impact our customers.  


Key Responsibilities:

  • Partner with internal stakeholders to understand business requirements, work with cross-functional teams to help build efficient and scalable analytics and reporting solutions
  • Work with Database Analysts and Development Team to make sure data quality and to aid development of core datasets that empower operational and exploratory analysis
  • Analyze, visualize, and generate insights by designing and implementing reporting solutions to support business initiatives
  • Carry out Data Analysis, Data Modeling and processing
  • Automate solutions where appropriate
  • Develop deep understanding of data models and business domain knowledge


Required Qualifications and Capabilities:

  • +5-7 years of relevant work experience as an analyst, product manager, data scientist or creative program manager
  • Proficient with SQL and Python
  • Proficient with Tableau or PowerBI
  • Experience with A/B testing, data analysis, and ideation of new product features and processes
  • Understanding of and passion for algorithms and machine learning
  • Demonstrated data fluency; comfortable with large datasets, constructing queries, designing data visualizations and extracting meaning from your analysis
  • Experience solving problems through statistics and math a plus


Preferred Experience: 

  • Exposure to OTT business, video streaming, multimedia product and digital products
  • Bias for action & attention to details
  • Must be flexible, independent, and self-motivated
  • Excellent verbal and written communication skills
  • Ability to speak and write in English fluently


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